Using Yellow Letter Marketing will get you a 10 to 20% response rate!

Posted on Tuesday, July 08, 2014

So what is Yellow Letter Marketing?

Yellow letter Marketing is simply putting a marketing message on a yellow piece of line paper and mailing it off. 

That's It!

So, Several months ago I was in my car and decided to post a video on Youtube.   I have been involved in the real estate field for over 10 years.  I have used many ways to market to buyers, sellers, agents, investors, wholesalers, appraisers etc....

By far, the most effective piece of marketing I have ever done is Yellow Letter Marketing! 

When a seller opens this yellow letter, the response rate is staggering to say the least!

With any campaign I have ran I have gotten no less then a 10% response rate.   

Check out the video.  If i can do it, you can do it!

Comments (6)

  1. No_avatar_tiny

    Thanks Gerald, I'll be putting this into practice today or tomorrow!

    1. Tiny_1404579906-avatar-savehouses
      Great, Good luck to you

    2. Tiny_1404579906-avatar-savehouses
      Great, Good luck to you

    3. Tiny_1404579906-avatar-savehouses
      Great, Good luck to you

  2. Tiny_1399562700-avatar-shaneintx

    Wow, 10%? That's great!

    I've been working with some investors doing the phone work from their marketing and I've seen nowhere near that number for large markets.  What is your target area?  Criteria?

    1. Tiny_1404579906-avatar-savehouses

      Hey Shane, it depends on how much that area has been marketed as well.   

      My target area was Charlotte NC and surrounding areas when I was living there.  I am now in Atlanta, GA.    we shall see :)

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