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Using Yellow Letter Marketing will get you a 10 to 20% response rate!

Posted on Tuesday, July 08, 2014

So what is Yellow Letter Marketing?

Yellow letter Marketing is simply putting a marketing message on a yellow piece of line paper and mailing it off. 

That's It!

So, Several months ago I was in my car and decided to post a video on Youtube.   I have been involved in the real estate field for over 10 years.  I have used many ways to market to buyers, sellers, agents, investors, wholesalers, appraisers etc....

By far, the most effective piece of marketing I have ever done is Yellow Letter Marketing! 

When a seller opens this yellow letter, the response rate is staggering to say the least!

With any campaign I have ran I have gotten no less then a 10% response rate.   

Check out the video.  If i can do it, you can do it!


Comments (6)

  1. No avatar tiny

    Thanks Gerald, I'll be putting this into practice today or tomorrow!


    1. Tiny 1404579906 avatar savehouses
      Great, Good luck to you

    2. Tiny 1404579906 avatar savehouses
      Great, Good luck to you

    3. Tiny 1404579906 avatar savehouses
      Great, Good luck to you

  2. Tiny 1399562700 avatar shaneintx

    Wow, 10%? That's great!

    I've been working with some investors doing the phone work from their marketing and I've seen nowhere near that number for large markets.  What is your target area?  Criteria?


    1. Tiny 1404579906 avatar savehouses

      Hey Shane, it depends on how much that area has been marketed as well.   

      My target area was Charlotte NC and surrounding areas when I was living there.  I am now in Atlanta, GA.    we shall see :)




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