Marketing tricks

I don't know if many people have thought of this but in addition to using creative craigslist and backpage ads, I have begun earnest work on social media sites and linking them together. I used to do lead generation for telemarketing firms and I have always been told that i had a flare for catching peoples eye and thinking outside the box. I see on pages like youtube, real estate investors only post how tos or specs on their inventory but without people doing keyword searches, how would they see it? I have begun to add playlists and other videos into my subscriptions that when people view those videos they also see the other content I have. With facebook and pintrest and the like, why not like certain topics both relating to real estate and other non-business interests? Does this make someone seem less professional? What ever I am doing is creating a small amount of buzz and me keeping up the pace is only going to make more people notice and the bottom line is more money.