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    <title>How to buy Land for pennies</title>
    <link>http://www.biggerpockets.com/blogs/812-how-to-buy-land-for-pennies</link>
    <description>How to buy Land for pennies at BiggerPockets.com</description>
    <item>
      <title>Generating Real Estate Leads by Joining Civic Organizations</title>
      <link>http://www.biggerpockets.com/blogs/812/blog_posts/17717-generating-real-estate-leads-by-joining-civic-organizations</link>
      <guid>http://www.biggerpockets.com/blogs/812/blog_posts/17717-generating-real-estate-leads-by-joining-civic-organizations</guid>
      <description>&lt;p style="text-align: left"&gt;&lt;span style="color: #000000; font-family: georgia,palatino; font-size: 12pt"&gt;&lt;strong&gt;&lt;span style="line-height: 115%"&gt;&lt;img style="margin: 10px; float: left" src="http://investorsclassifieds.com/images/stories/civic-group.jpg" alt="civic-group" width="250" height="167" /&gt;Generating Real Estate Leads by Joining Civic Organizations&lt;/span&gt;&lt;/strong&gt;&lt;/span&gt;&lt;/p&gt; &lt;p style="text-align: left"&gt;Are you in dire need for extra real estate leads but do not have a sufficient amount of cash to pay out to get them? Good thing, you had the chance of reading this article. In here, I will teach you one great tip on how to generate that lead without emptying your pockets. What&amp;rsquo;s more, this lead generating technique helps you support not only yourself but your local community as well.&lt;/p&gt; &lt;p style="text-align: left"&gt;But before that, I have to break it down to you first. Getting leads in the real estate business is tough. It is a taxing, continuing, and endless process. That is why, to stay on top of real estate professionals you have to have good leads . . . loads of them.&lt;/p&gt; &lt;p style="text-align: left"&gt;So the question is: &amp;nbsp;where do we find a&lt;/p&gt; &lt;hr /&gt; &lt;p&gt;good working and low cost lead? The answer is simple; it is &amp;ldquo;within your community&amp;rdquo;.&lt;/p&gt; &lt;p style="text-align: left"&gt;A good way of generating real estate leads without spending too much is to join local civic organizations such as Rotary Club, Lions Club, Kiwanis, Junior League, or volunteer organizations in your locale. By joining groups like these, you develop a network of friends and acquaintances that might help you pass your name to people who are interested in selling their homes, condominiums, or estates or are acquiring some of these properties themselves. Through the word of mouth, your friends can be a good vehicle for you to be known as someone who is in the business of real estate.&lt;/p&gt; &lt;p style="text-align: left"&gt;But, as I have already said, this is one of those leads that might probably not give you an instant outcome. This could take a bit longer. That is why, it is very important for you to be patient and not come on to strong with these people. They will remember you at the exact time you are needed. Just give them a friendly reminder that you are in the business. Like &amp;quot;Hey John, did you know the market actually went up in east side of Phoenix last quarter. If you know anyone looking in that area I can still find some great deals&amp;quot;. And just leave it at that.&lt;/p&gt; &lt;p style="text-align: left"&gt;Now, when John goes to work the next day and talks to Bill about his weekend, something like this might happen: Bill mentions to John that he and his wife are out looking for homes on the east side of Phoenix. And at this precise moment, John will tell Bill about you and how you may be able to help him and his wife.&lt;/p&gt; &lt;p&gt;Isn&amp;rsquo;t this tip great? You get to help the community, know a lot of people, pass your name around the social circles, and boost your business campaign. This is definitely a great and cost-effective way of generating that lead you have always been thinking about.&lt;/p&gt; &lt;p&gt;&amp;nbsp;&lt;/p&gt; &lt;p&gt;Ken Spohn is the creator of the Ultimate Real Estate Leads System  software and a marketing expert. To find out more about the software  tool visit. &lt;a href="http://ultimaterealestateleadsystem.com/"&gt;http://ultimaterealestateleadsystem.com&lt;/a&gt;&lt;/p&gt;</description>
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      <title>Real Estate Direct Marketing From Trash To CASH!</title>
      <link>http://www.biggerpockets.com/blogs/812/blog_posts/17499-real-estate-direct-marketing-from-trash-to-cash</link>
      <guid>http://www.biggerpockets.com/blogs/812/blog_posts/17499-real-estate-direct-marketing-from-trash-to-cash</guid>
      <description>&lt;p&gt;&lt;strong&gt;&lt;img style="float: left; margin: 10px" src="http://investorsclassifieds.com/images/stories/trashcan.jpg" alt="trashcan" width="250" height="188" /&gt;Real Estate Direct Marketing From Trash To CASH!&lt;/strong&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;So many direct marketing for Real Estate get circular filed, (trashed) it&amp;rsquo;s unreal. Most people are immune to all the mail they get inundated with on a daily basis. If it doesn&amp;rsquo;t grab their attention right away chance are it will end up in the trash. In fact, most people look at their mail right next to the trashcan. Bill, bill, bill, marketing piece&amp;hellip;trash, bill&amp;hellip;ect. You get the point. What can we do to change that? What will make us stand out from all the other mail pieces and what get people to open our mail piece.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="background-color: white"&gt;Here are 3 little tips that can change your direct mail from trash to cash!&lt;/span&gt;&lt;span style="color: #292929; background-color: white"&gt;&amp;nbsp;&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;Send your direct mail pieces in bright colors. If you&amp;rsquo;re using a postcard or envelopes use colors that stand out. Light Red, Pink, Light Blue, Yellow. Make sure it has a catchy tag line like &amp;ldquo;Find The Hidden Profits In Your Home&amp;rdquo;. This will make sure it gets &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;read. Who doesn&amp;rsquo;t want to know about hidden profits in their home! Right! &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;Hand write the persons name and address and in the bottom left corner put &amp;ldquo;I Buy Homes Just Like Yours&amp;rdquo;. Or if you&amp;rsquo;re buying lake properties put &amp;ldquo;I Buy Lake Home&amp;rsquo;s Just Like Yours&amp;rdquo;. Be specific to your niche you&amp;rsquo;re targeting and you get huge results. You do not need to put a return address. I&amp;rsquo;ve tested it both ways and the results didn&amp;rsquo;t change.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;This is my favorite! Use a #10 window envelope with a window on it. Create a letter that looks like a check. MAKE sure to say, &amp;ldquo;this item has no cash value&amp;rdquo; more than once. We&amp;rsquo;ve actually have had people try to cash them at the bank. &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt;Then on the rest of the letter put your marketing message. Don&amp;rsquo;t get too wordy, you just want them to take action and call you.&lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="color: #292929; background-color: white"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;Now you want to be able to track your mail pieces somehow. Just add a piece of code or word. If you want them to call make sure to use a word that is easy. Like &amp;ldquo;snow&amp;rdquo;. Then you will know that the snow pieces went out on such and such a date, was this color and said, whatever it said. If you&amp;rsquo;re sending them to a website make sure you capture their name email and code.&amp;nbsp; After you do this for about 6 months you have a really good idea of what works and what doesn&amp;rsquo;t work.&lt;span style="font-size: 10pt; font-family: Arial"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;&lt;span style="font-size: 10pt; font-family: Arial"&gt; &lt;/span&gt;&lt;/p&gt; &lt;p&gt;Ken Spohn is the creator of the Ultimate Real Estate Leads System software and a marketing expert. To find out more about the software tool visit. &lt;a href="http://ultimaterealestateleadsystem.com"&gt;http://ultimaterealestateleadsystem.com&lt;/a&gt;&lt;/p&gt;?</description>
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