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Raymond B.Real Estate InvestorJacksonville Area, FL |
Hey all, I'm just really getting started and I am wondering about which group to market my direct mail campaign to when it comes to Short Sales. I have subscribed to my local city legal newspaper and I am wondering if it is more effective to campaign to the people who have just had Lis Pendens filed or the records of the Foreclosure sale itself. I think I am kind of confused when it comes to the short sale process... are the banks still willing to short sale if the foreclosure has reached final judgement and the auction has been scheduled, or is it more effective to find those home owners who just had Lis Pendens filed and save the bank the trouble of the rest of the foreclosure process. Thanks |
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Mike S.Real Estate InvestorMinneapolis, MN |
Most of the posts I have read here at BP say that the banks mostly will not work a short sale until the loan is 90 days past due. Beyond that, you can start the process even if it is a few days before the sale. Get the bank to postpone the sale by getting their shortsale package all done quick and in to them. |
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Jonathan K.Real Estate ConsultantCalabasas, California |
Raymond,
Mike,
Regards to all, |
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Raymond B.Real Estate InvestorJacksonville Area, FL |
Thanks for your input. I was just curious since I subscribe to my local court paper. I do notice that the publishing of the Lis Pendens is usually weeks old and the data is incomplete. Do you normally need to head down to the court house in order to get this information as soon as it's filed? |
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Jonathan K.Real Estate ConsultantCalabasas, California |
Probably depends on your court's procedures but we'd suggest to look for companies that professionally do this type of work. We suggest it may be worth dealing with an organization that specializes in your area. They will get you mostly complete information and the great part about a free market is there are probably a few competing for your business and that helps keep the costs down. There are cases where we have seen companies that offer various counties as bundles and so forth. Best of luck. Ask your local real estate professionals that work in the areas your interested in the niche you are interested in working and ask them where they buy their leads. Regards, |
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Brian K.Real Estate ConsultantSouthgate, MI |
Raymond, It's best to get in touch with people as early on as possible. I've gotten 2 short sales done without the sellers going late AT ALL! If you get in touch with them you have time to work with. If you catch them late in the game then you gotta hope you can slam stuff together to get the sale postponed. I suggest mailing to Pre-NOD prospects. People just going 30 or 60 days late on their mortgage. |
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JohnstonResidential Real Estate BrokerTallahassee, Florida |
Raymond, The above comments are full of great advice. Here are my two cents, some banks are recognizing the benefit of having a good process for dealing with short sales. However, I am noticing that real estate agents and sellers are wasting a ton of time trying to get a bank to agree to a short sale with no written offer. Don't fall for this trap, as it is easy to do. good luck. |
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Arnold C.Real Estate InvestorSeattle, Washington |
Direct Mail is great but only to the right prospects in the right time. I agree, 30 60 90 day mortgage defaults are a marvelous Lead source!
You know the secret now get the deals, good luck! |
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Ryan M.Hard Money LenderBellingham, Washington |
Pre NOD's are a gold mine. I purchase 60 day lates and have them filter the leads by Homeowners credit score, LTV, second mortgages, etc. To be sure that I'm contacting people who will not qualify for loan mod and prime candidate for short sale. These leads should cost .30 to .60 per lead depending where you buy from and how many at a time. Be careful that you dont buy old lists and out dated info. Make sure the company you purchase from updates there data every 3 days. I get a new list begining of each month. |
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Brian K.Real Estate ConsultantSouthgate, MI |
Ryan,
I'm dropping 1,000 pieces next Tuesday to a list of those gone 60-days late. I don't filter so hard here in Michigan because EVERYONE is upside down. I also don't care if they loan mod the deal out from under me because I get them agree up front that if I get a short refi or loan mod done that they pay me a fee. If they don't pay the fee upon placement of the new financing, they have already given me permission to lien the house for the amount and I get paid when they refi or sell. (unless they STILL go down in flames after all) So I'm mailing to 60 days late in my county with loan balances of $300,000 or more. |
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Ruben R.AppraiserGrand Ledge, MI |
how do you get a list of 60 day lates? I've been using the les pendens, and I would LOVE to get at them earlier. |
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