Real estate companies online marketing strategy...
Hello all, I'm new to the forum, so be gentle.
My husband and I have been running our real estate company for about a year. We've finished our first renovation and are seeking our second. We have lofty goals and would eventually like to see our business expanded into a multilevel operation.
There is a point to all this, I swear.
As we move forward I've taken charge of all online and social media. I believe that I've created a fun and memorable voice for our brand and I'm very intrigued with this level of marketing. However, I wonder how valuable this is in the long run. Will a billion followers on twitter ever equate to more business (especially in real estate) or am I wasting energy focusing on this? I'd really appreciate any insight you might have for me.
Thank you!