ListSource
I am in the process of creating a direct mail marketing list for Absentee owners. The criteria I used was a 15 mile radius of my zip code, 3-4 bedrooms, 2-3 bathroom, 70% equity or more. After inputting that, I got a list of 874 leads. I feel like there can't be that many absentee owners that fall into my criteria. Looking for some input on anyone who has some experience using ListSource or any list service for their direct mail marketing. What criteria do you put into the list, and how big is your average list?Also, how do you handle the mailing aspect? Thanks in advance!
