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Forums » Wholesaling » Help me understand wholesaling, so I can start TODAY!!

Help me understand wholesaling, so I can start TODAY!! Subscribe to Help me understand wholesaling, so I can start TODAY!!

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· Stone Mountain, Georgia


Hello BP! I am a salon owner and we have been trying to buy a house and tired of dealing with the headache of being self-employed trying to get a loan. We make the money but have to spend a lot of it right back out. So needless to say, I AM GOING TO START WHOLESALING houses to investors. I am going to ride around today and get numbers off of FOR RENT signs and start working on a buyers list. My main question is can BP help me to understand the process, tell me what types of people I need on my team (Real Estate Agent, Title company, Attorney, etc...). We are going to lay off the home search for our primary residence for a while and be able to bring at least 50% of the purchase price to the table for our next home. I figure this will be a quick way to create a cash flow.


Real Estate Investor · Wheat Ridge, Colorado


Wholesaling Articles

Small_flying-phoenixJon Holdman, Flying Phoenix LLC


Rehabber · Santa Clarita, California


Wholesaling is an exit strategy, not an investing strategy, as such, we would need to know which strategy of investing you would like to use so we can better guide you on how best to exit via wholesaling.

For example, do you wish to market to motivated home sellers for your acquisitions or go after distressed sales like REO's or short sales? How much capital do you have at your disposal? Do you have any RE experience at all? Would you like to focus on acquisitions that are candidates for buy and hold or for rehabs to flip?

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


Wholesaler · Valley City, Ohio


Hi Shawn! Great idea to start with wholesaling! It is a quick way to generate some coin fast without any cash or credit risk. I would not start with building a buyers list, once you find a good deal, the buyers will find you off of your advertising. Just make sure you keep all of their info for future deals.
Now you need to find the deals. I personally like fining nice homes in nice areas and taking them on lease/ purchase. Then I sell my lease/purchase deal to an owner occupied buyer. I like this method because there are so many opportunities.
I have done tons of ghetto deals too. Buy for 10k and sell for 15k. They are fine, but that market is a little played out. At least here in the Cleveland market. Good luck to ya!! :mrgreen:

Small_logo_largeRob Gillespie, Rob The House Guy, LLC
E-Mail: rob@robthehouseguy.com
Telephone: 330-800-9043
Website: http://AskTheHouseGuy.com
Rob@RobTheHouseGuy.com 330 800 9043 AskTheHouseGuy.com RobTheHouseGuy.com


Rehabber · Santa Clarita, California


Great idea to start with wholesaling! It is a quick way to generate some coin fast without any cash or credit risk. I would not start with building a buyers list, once you find a good deal, the buyers will find you off of your advertising.
I would have to respectfully disagree with this. First, there is no fast track to money by wholesaling, it takes time just like anything else. Yes you can do it without money or credit, of course, having one or both can speed up your process.
As for the buyers list, there have been many debates on what to do first, but in my opinion, it is best to have the buyers list forst and here is why: You can negotiate deals better with confidence knowing you are shopping for a specific property for a specific buyer in mind, if you don't have the list of buyers, how do you know what deals to go after! Second, the good deal will have buyers flock to it is not always true. I have posted very good deals here on BP in the past and on 3 specific cases, none were bought and I ended up finding cash to keep them. In all 3 cases, I made a ton of money on the flips. So, although it is noce to think that a good deal will be good enough to attract buyers from your marketing, it is not always so. In such cases, you now have a property underw contract and you may not be able to perform. Such a scenario could greatly damage your credability and you would likely lose your contact.
So, to me, having the buyers list first presents more advantages and no disadvantages, the other way around, well, you be the judge.

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


Rehabber · Santa Clarita, California


Also, I would love to have the OG poster answer the questions I typed so that we all can better answer the thread post.

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


· Stone Mountain, Georgia


Thanks for all of your comments. Will, i'm not sure what area I want to market first. Im located in Georgia and there are tons,and tons of REO, and good deals here. I really don't know the first step in wholesaling. I will not tell you I do. I currently have $20,000 cash at my disposal but can get my hand on more if need be. It there any book that helps to understand the process better. I really want to target REO because thats what almost everyone is after. I am not trying to get rich off of wholesaling but at least I can start paving the road. Which properties do you think is better to target first. Example I know of a million dollar property that is on sale currently for $209,000. It needs about $100,000 worth of repairs but who ever gets it can make about $150,000. My dream is to become an investor but I think I sould start with wholesaling. I must agree with Will that I think you should have your buyers list first!


Real Estate Investor · Wheat Ridge, Colorado


Wholesaling is often held out as a "quick and easy" way to generate cash. Often by gurus who's only real goal is to sell you on classes. That is, to separate you from that $20K. They're selling a "get rich quick" scheme.

I suspect its neither quick nor easy. For all intents and purposes, "wholesaling" is "real estate brokering". You're putting sellers and buyers together and collecting a fee. Yes, there are all sorts of techniques to avoid it becoming unlicensed brokering, but the fundamentals of the job are the same. You have to chase down deals. You have to chase down buyers (because you lack the huge aggregating advantage of the MLS.) I would focus on doing both.

I don't think REOs are a good source of deals.
1) They're already on the MLS and readily available to anyone who wants to buy one.
2) You're not going to get a radically discounted deal vs. what they're listed for on the MLS. Banks may come down a little, but you're not going to have much success offing $50K for properties that are listed for $100K
3) The selling bank is going to do everything in its power to make your deal fail. They're taking a loss, and they just don't want a wholesaler to take a 5% cut out of the deal. You'll end up doing transactional funding or some such to deal with their restrictions.

Start with marketing directly to various lists. Landlords who have recently appeared in eviction court, code violations, fires, probate, out of state owners, properties with back taxes, properties that look abandoned. Basically, people who may want to sell, but just haven't taken the action to get the property cleaned up and listed. Find buyers who are willing to put some work into the property and are able to buy multiple deals and pay cash or have flexible lenders. Move-in ready pretty houses are sold to retail buyers (people who are buying with conventional loans) through the traditional MLS/agent system. REOs are also sold through the MLS. If you're going to deal with these, you have to figure out how to add value. If that $209K house is really a source of $150K in profit, some investor would have already bought it. As a wholesaler, you're dealing junkier properties and investors. Find deals, find investors, put in a LOT of work and you might make some money.

Small_flying-phoenixJon Holdman, Flying Phoenix LLC


Rehabber · Santa Clarita, California


Shawn, with $20k and potential access to more funds, you could certainly proof up for offers on REO properties. That said, be aware that you can not "assign" a contract so you must work around such restructions in order to wholesale.
You are right, REO's are plentiful there as they are here in CA, finding the right deal with the right amount of spread is the trick.

Jon stated that finding deals on the MLS is difficult at best and he would be right more often then not so you must either, find the deals before they hit the market or market to motivated homesellers, perhaps work short sales or absentee owners.

There are tons of threads about wholeslaing right here on BP, I suggest you read many of them as it will be a great starting point for you and it is FREE!.

Here is the wholesaling forum link:
http://www.biggerpockets.com/forums/93-wholesaling

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


Rehabber · Santa Clarita, California


Originally posted by Jon Holdman
I don't think REOs are a good source of deals.
I would disagree, if you know what you are doing, they can be an excellent souce of deals. I should know, almost all of my deals are REO acquisitions and I have wholesaled 8 of them.
1) They're already on the MLS and readily available to anyone who wants to buy one.
True, but if you concentrate on those that are unfinancable (gutted kicthens, etc.) and/or those that have been on the market for 120+ days, you can often get decent deals. I have also got a couple from listings which were in escrow and fell out. Since I got the inside track on them, I got a reduced offer price in before it went back to active and had the first shot at the deal, avoiding some competition and won both of them.
2) You're not going to get a radically discounted deal vs. what they're listed for on the MLS. Banks may come down a little, but you're not going to have much success offing $50K for properties that are listed for $100K
I agree 100%
3) The selling bank is going to do everything in its power to make your deal fail. They're taking a loss, and they just don't want a wholesaler to take a 5% cut out of the deal. You'll end up doing transactional funding or some such to deal with their restrictions.
Then don't tell them you are wholesaling, there are no rules or legalities that you must. You are the buyer and that is all they need to know. Just make sure that you work around the no assignment clause correctly and make sure your buyer is all cash just like your offer is.

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


Real Estate Investor · Wheat Ridge, Colorado


Will, I agree deals can be found on REOs. If you're buying for yourself. And especially if, like you, you develop relationships with the REO listing agents. I'm much more skeptical a new wholesaler can just look at REO listings on the MLS, get something under contract and then turn around and make 5% on it. When I first get "deals" from a new wholesaler I look for it on the MLS. Frequently, they're right there. The wholesaler has marked them up a few grand and wants to resell them to me.

Now, if you have some strong investors on your buyer's list, and you watching the MLS every day and working your listing agent contacts, then, yes, I could see this working. You're essentially a buyer's agent feeding good deals to your investors as soon as they appear.

Small_flying-phoenixJon Holdman, Flying Phoenix LLC


Rehabber · Santa Clarita, California


I'm much more skeptical a new wholesaler can just look at REO listings on the MLS, get something under contract and then turn around and make 5% on it. When I first get "deals" from a new wholesaler I look for it on the MLS. Frequently, they're right there. The wholesaler has marked them up a few grand and wants to resell them to me.
I couldn't agree more Jon which is why I am constantly stating that buyers should be "aware" of so-called wholesalers. Just because they give themselves the title does not make them real wholesalers. To me, a real wholesaler finds a means to bring value to the table, either through a struggling numbers game to lock a good deal or through good connections developed. These can bring deals that have enough spread to attract a whlesale buyer.
Anyone can pick out an MLS property, lock it up, and try and add on a few thousand dollars and call themselves a wholesaler. Until they can actrually bring value to the table, they have done nothing to call themselves a wholesaler.

Wholesaling is not easy and for me, I had to become an expereinced flipper before I even had the ability to wholesale. In my opinion, wholesaling REO's is more difficult then just flipping them because you have to arrange for an even larger spread in the deal for your own profit, yet still have the minimum profit margins flippers expect to contract.

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com


Real Estate Investor · Clearwater, Florida


You could use some of that 20k for marketing to motivated sellers. Get assignable contracts on those deals. Then market those deals to end buyers.

I agree that you should take the plunge and get a property under contract first. While you can begin working on a buyers list tomorrow morning, dont let that hold you up from finding a good deal out there.

So find a FSBO, absentee owner, Heir to an Estate, or whatever kind of private seller you can. Or you can snipe a sick REO (no marketing costs)

But once you have the right one under contract, then go to the courthouse, REIA meetings, post ads, signs, and every other form of marketing imaginable to sell before your closing date.

You will not get rich easy this way. Its hard work. Just like anything else worth doing.


Wholesaler · Corona, California


Originally posted by Shawn Mcmullen

I'm not sure what area I want to market first.

Seems logic that you would decide where to fish before you select what type of fishing pole you will need doesn't it?

Originally posted by Shawn Mcmullen

I really don't know the first step in wholesaling.

Then how do you know it is what you want to do?

Originally posted by Shawn Mcmullen

I really want to target REO because thats what almost everyone is after.

You don't know anything about wholesaling, but plan on going after the same thing as everyone else? Don't you think that kind of puts you at a HUGE disadvantage?

Originally posted by Shawn Mcmullen

I know of a million dollar property that is on sale currently for $209,000. It needs about $100,000 worth of repairs but who ever gets it can make about $150,000.

If you don't know anything about investing, but you say this is a million dollar property on sale for $209K, needs only $100K of work, how do you figure there is only $150K profit? More than likely it is a $275K property listed for $209K that needs $100K worth of work. That is why it is still available and how you know about it.

Originally posted by Shawn Mcmullen

My dream is to become an investor but I think I sould start with wholesaling.

Do you think this because you believe wholesaling is the easiest thing to do in real estate or because you think it puts you at the least amount of risk? In my opinion, wholesaling takes the most amount of knowledge. Maybe you should start with bird dogging properties for other investors for small finder's fees until you start to figure out what you really want to do as a real estate investor?


Rehabber · Santa Clarita, California


Aaron has posted some very good questions in response to several statements. I would recommend you not take them lightly and think each one through.

Small_barnardenterprisesWill Barnard, Barnard Enterprises, Inc.
E-Mail: info@barnardenterprises.com
Website: http://www.barnardenterprises.com
info@barnardenterprises.com




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