5 Great Ways to Market Your Property

by Anwell Tsai on December 25, 2008

  

1. Post on a broad array of websites such as Realtor.com, Yahoo, Google, Zillow, Trulia, Craigslist, Etc. (my listings are found on over 50 sites)

2. Syndicate video walkthroughs which hopefully will go viral (Youtube, Vimeo,Tubemogul, Metacafe Etc.)

3. Create Virtual Flyers and a stand alone webpage for your property

4. Create HTML coding to add additional pictures and a professional look to Craigslist

5. Market a “Neighbors only preview” of your home before Open Houses, they know the area and may pass word to a likely buyer.

You want to systematically market your property over a wide array of print and Internet media in order to reach the broadest audience. Try “Googling” your property and see how many hits you come up with. It is possible to get as many as 1000 hits on Google, though, 300 is probably sufficient.

Remember, besides finding a buyer, you are branding yourself as a Real Estate professional, reminding past clients and introducing yourself to prospective clients in hopes for additional deals.

Photo Credit: roger

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{ 4 comments… read them below or add one }

1 Paulo Pagano December 26, 2008 at 7:10 pm

hi and greetings from Italy, some top top advice there grazie, but how to find the the time to post your listings to 50 x other sites? do have a software application that automates the process?

Reply

2 Joshua Dorkin December 26, 2008 at 8:37 pm

Paulo –
There are sites like Postlets that do the automation for you. Grazie for your time and comment.

Reply

3 BumGenius December 27, 2008 at 7:28 pm

Ok, my question is this. Given the current state of most real estate markets, how likely are you to increase your chances of a sale with this approach? I know the more people that see a listing helps to increase the likelihood that it will be sold, but do these methods seem to work better than traditional methods?

BumGenius’s last blog post: Bummis – Bummis Super Whisper Wrap

Reply

4 Joshua Dorkin December 27, 2008 at 8:34 pm

@BumGenius I think a mixed approach of traditional and new, technological methods, is the most effective way to market.

Reply

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