Archive of J. Lamar Ferren's Articles

J. Lamar Ferren is a 26 year old New Breed Real Estate Investor who takes down deals nationwide. Through direct response marketing he uses creative and outside the box methods, both online and offline to attract buyers, sellers, and investors.

J. Lamar has written 40 article(s) for the BiggerPockets Blog.


Real Estate Investing

Do You Have to Lie to Get that First Deal??

by J. Lamar Ferren | February 14, 2010
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Last night, I was just browsing around and reading a couple of posts on some other rei discussion site and I saw a title that struck me. The title said, “You’ve got to lie!” So as I wondered what the heck this could possibly mean, I clicked the title and that’s when I saw the [...]

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Real Estate Marketing

Superbowl Commercials 2010 | Why You Should Take Notes

by J. Lamar Ferren | February 7, 2010
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Superbowl Commercials are the probably the most watched commercials year round. Superbowl Sunday is the day people can’t help be excited about: from the fans, to the players, to the coaches, and yes, even the Sponsors… And that’s exactly who I want to talk about this year… The Sponsors! After doing a little bit of research, I found [...]

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Real Estate Technology

You don’t have to be a Geeky Web Designer to build a real estate website!

by J. Lamar Ferren | January 30, 2010
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Real Estate websites, or any website for that matter, can be very intimidating to someone who knows nothing about designing websites. It’s like another world with its own language. I mean that in the most literal way possible. When you hear web designers talking all that HTML, XML, Javascript, DIV mumbo jumbo, you might get [...]

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Real Estate Tips

Seven Reasons You Might Suck at Building Relationships

by J. Lamar Ferren | January 24, 2010
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The key to developing a successful real estate business is building relationships. However, if you’re not good at it, you may be damaging your own potential. This past week my wife was interviewing for a job in the security and surveillance field. To her surprise, she was hired on the spot and was invited to come [...]

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Commentary

Avoid Getting Stuck in Real Estate Investing’s Paralysis of Analysis

by J. Lamar Ferren | January 16, 2010
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Are YOU Caught In The Web Of Real Estate Information? Just imagine how disappointed you’d be after trying to learn everything there is to know about a certain real estate investing strategy, studying day in and day out, only to have your competition take down deals left and right while you watch. If this happens [...]

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Commentary

3 Strategic Ways To Keep Your New Year’s Resolution for 2010!

by J. Lamar Ferren | January 3, 2010
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Did you make your New Year’s Resolution for 2010? I hope your commited to following through on it. Why? Well, statistics show that many people tend to fade off of their new year’s resolution within the first 3 months of the new year, never reaching their goals. It’s gotten so bad that you’ll find many [...]

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Commentary

Do you always follow the Majority?

by J. Lamar Ferren | December 20, 2009

Following the Majority can really pay off, but does it always? The Weekend East Coast snow storm has hit VA hard and as I stepped outside I was greeted by 18 inches of it! This was definitely expected and people were talking about it all week. Last night there were Extremely long lines at the gas stations [...]

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Real Estate Marketing

Holiday Season Debate? Should We Stop Marketing or Continue Marketing…

by J. Lamar Ferren | December 12, 2009
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Far be it from me to be a debate starter, but I really want your thoughts on this topic. This past week I’ve read 2 interesting post on the BP blog. One from Molly Castelazo giving us Holiday Marketing Tips and another from Jason Hanson telling us to Stop Marketing Now. Which advice should you follow? After reading both [...]

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Real Estate Marketing

What’s Marketing Got To Do With It?

by J. Lamar Ferren | December 5, 2009
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When I first got started in real estate investing, I used to ask myself this question. After all the real estate courses I’ve read and all the teleseminars I dialed in onto, the word “marketing” was being drilled into my brain and I just didn’t get why it was so important to real estate. My [...]

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Real Estate Investing

5 Ways Olive Garden Can Enhance Your Real Estate Business

by J. Lamar Ferren | November 28, 2009
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One of my favorite restaurants to go would have to be Olive Garden. I’m always satisfied when I go to Olive Garden, no matter what city I’m in. From the staff to the food, I’d give them 5 Stars, but this post isn’t about my love for Olive Garden. I believe that Olive Garden and [...]

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Commentary

Is Real Estate Investing Your Passion?

by J. Lamar Ferren | November 22, 2009
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This morning I was a part of a youth mentoring group. Mentoring teens is something I’m passionate about and is something I commit myself to each week. Today we talked about passion and the ability to control your passion for something. In this post I want to focus on the passion for real estate investing. [...]

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Real Estate Technology

2 Tools to Embed Real Estate Videos on Your Twitter Stream

by J. Lamar Ferren | November 14, 2009
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Have you ever watched or posted a video on twitter? Many people on twitter post tweets to their videos in order to connect with their followers on a more personal level. A simple tweet that says, “Here’s a link to my youtube video…” Then it takes the follower to YouTube, so they can watch it. [...]

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Real Estate Investing

WHY do YOU Invest in Real Estate?

by J. Lamar Ferren | November 7, 2009
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A couple of days ago, a fellow blog contributor named Shae Bynes posted a great blog post regarding a 7 day plan for aspiring real estate investors. You should definitely check it out when you get a chance. With that said, I really liked one of the key aspects she mentioned in her post which [...]

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Real Estate Marketing

Trick or Treat Real Estate Marketing! Would you try this?

by J. Lamar Ferren | October 31, 2009
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Ok, there’s something I’ve been thinking about for a very long time that could possibly bring in some good business. What I’m going to cover here is an offline marketing strategy that has not been tested before. It’s just something I’ve been thinking about and I want to know how you feel about it. Before [...]

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Real Estate Investing

The Pros and Cons of Using a Phone Script When Screening Motivated Sellers

by J. Lamar Ferren | October 25, 2009

using a scriptCan scripts hurt or help you when screening motivated sellers? This is a debatable question and I’m going to address both sides.

Using a script versus not using one can really change the entire tone of the conversation and can even be what closes or breaks the deal.

Let’s talk about the pros and cons of using a script…

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