google

Real Estate Marketing

How To get Inside Your Potential Real Estate Client’s Mind On The Internet

by Peter Kolat | July 28, 2009

Today I want to talk to you real estate investors about Google and how you can use it to find that house seller that will come to your site and actually want you to sign a contract with them.  I’m talking about prospects that actually want you to do a deal with them, and buy their house.

What I am going to share with you today is easy.  It requires some imagination and creativity on your part, but it can be done; I use this technique all the time..

I first learned this little tip from a guy named Frank Kern.  He is one of the brightest people on the internet and he knows exactly what is going on when it comes to internet marketing.  When people go to Google, they do so with the intention of accomplishing a particular task.

The Search Mentality

They type in google.com  and receive this little search window that asks them what they want to search for. Some people go there just to waste time; some people go there to just browse around; some people go to do research; some go there to find some kind of a free topic on blogs or forums or whatever the case may be; some people actually go there to find specific solutions for their problems—it’s all about the mindset that they have.

8 comments Read the full article →
Real Estate Marketing

How To Find Your Next Real Estate Client on Google

by Peter Kolat | June 27, 2009

One of the fundamental strategies you need to execute before you do anything else on the internet is to do proper keyword research for your real estate business.  Why?  Because the right keywords will be one of the main traffic generation drivers for your website.  I know that this strategy is nothing new and pretty [...]

5 comments Read the full article →
Real Estate Tools

How To Get More Traffic To Your Real Estate Website Without Marketing

by Peter Kolat | June 11, 2009

Many real estate investors have a website.  But if you don’t have a website, get one for yourself as soon as possible.  Why?  Because the website can help you not only in branding your company, but it will also help you generate more leads for your business. If you already have a real estate website, [...]

6 comments Read the full article →
Real Estate Websites

Are you committing this mistake on your real estate website? Part 1 of 2

by Peter Kolat | May 18, 2009

Real estate websites are all over the place.  Just type in “real estate website’  into Google and you’ll get thousands of results. Some real estate websites are good but most of them are pretty bad and I’m being nice here. Today, I want to talk to you about the first problem I see made on [...]

7 comments Read the full article →
Real Estate Marketing

How To Use Your Social Media Profile To Increase The Search Engine Rankings Of Your Real Estate Website

by Peter Kolat | May 12, 2009

One of the most effective internet tools you can use to build relationships, expand by business reach, and provide your services to people who want them is the use social media websites.  Over the past couple of years, social media has literally blown up over the internet.  They are by far the most popular websites [...]

7 comments Read the full article →
Economy

Real Estate Crisis Worsens and Takes the Rest of the Economy Down with it!

by Charles Feldman | March 12, 2008

If someone were to have said, say a year ago, that there would be a crisis in the subprime mortgage market that would lead to world-wide economic chaos, that person would no doubt have been laughed at. Sadly, though, that is exactly what has happened and the evidence just this week is overwhelming. But, before [...]

4 comments Read the full article →
Commentary

Halloween Sign of the Times: Half-Trillion Dollar Beasts and Google Monsters

by Joshua Dorkin | October 31, 2007

Kiss those stodgy old companies goodbye . . . I just saw something that blew my mind a bit and I thought I’d share. Below is a list of the largest US Companies By Market Capitalization. Other than seeing that there is now a beast of a business with a whopping half-trillion dollar market-cap (Exxon [...]

3 comments Read the full article →
Cool Stuff

Find Comparable Rents With Rentometer

by Joshua Dorkin | October 9, 2006

I got an email this weekend about a great little tool that I wanted to share with everyone. Rentometer Just enter a property address, number of units in the building, and the current monthly rent, and Rentometer will show you where your price stands compared to others in the area. In addition, this Google mashup [...]

19 comments Read the full article →
Copyright © 2004-2012 BiggerPockets, Inc. All Rights Reserved.
BiggerPockets® is a registered trademark of BiggerPockets, Inc.