Real Estate Marketing by Molly Castelazo | September 11, 2009How do you, as a real estate investor or Realtor, determine the “just right” amount of money to spend on marketing? Two ways: 1) Your marketing activities need to fit within your budget – you shouldn’t spend money you don’t really have; and 2) to optimize your spending on marketing, you should think in terms of the return your investment generates (your ROI).
Commentary by Joshua Dorkin | August 23, 2009Using assistants to help you with your business is an incredible idea. Instead of putting your efforts into the mundane, day to day tasks, you can spend your time on the important things. Many of the gurus are promoting using virtual assistants for everything in real estate these days, but before doing so, proceed carefully.
Virtual Assistants and Social Media Marketing: A Match Made in Heaven or Hell?
One area of business that people are off-shoring to virtual assistants more often then not, is in social media marketing. I’ll contend that using any kind of virtual assistant for your social media marketing strategy is a risky move.
Of course you want to know why, right?
I was just clicking around the BiggerPockets forums and came upon a few posts from a well known national speaker, who is generally well respected. Of course, I was interested in seeing what they had to say, so I read through their contributions. What I read were posts that were poorly composed and full of grammatical errors. These posts added no value to the discussion, and in fact, were merely a distraction.
I believe that the most powerful internet marketing strategy for real estate investors ever created on the internet is social media marketing. That’s right. Social media is extremely powerful and one of the easiest marketing strategies you can incorporate into your real estate business.
Joshua Dorkin
Your Reputation is at Stake. Will You Trust the Lowest Bidder?
by Joshua Dorkin | August 23, 2009Using assistants to help you with your business is an incredible idea. Instead of putting your efforts into the mundane, day to day tasks, you can spend your time on the important things. Many of the gurus are promoting using virtual assistants for everything in real estate these days, but before doing so, proceed carefully.
Virtual Assistants and Social Media Marketing: A Match Made in Heaven or Hell?
Of course you want to know why, right?
I was just clicking around the BiggerPockets forums and came upon a few posts from a well known national speaker, who is generally well respected. Of course, I was interested in seeing what they had to say, so I read through their contributions. What I read were posts that were poorly composed and full of grammatical errors. These posts added no value to the discussion, and in fact, were merely a distraction.