marketing

Landlord Tenant

Three Alternative Marketing Techniques for Leasing Your Property

by Ken Corsini | June 15, 2011
Thumbnail image for Three Alternative Marketing Techniques for Leasing Your Property

If you’re like me, you may prefer to find tenants without the use of a property manager or real estate agent.  Over the years I have found that it’s really not that difficult to locate good tenants if you put a little bit of effort into it. Most landlords know the two basic methods for [...]

3 comments Read the full article →
Real Estate Marketing

Investors: Here’s Why You Must “Clean” Your Mailing Lists

by Jason Hanson | June 5, 2011

When I use direct mail to try and get deals I almost always use an absentee owner mailing list. If you happen to be new, this just means I’m getting a list of landlords. Why is this the type of list I use most often? First off, most landlords are amateurs and have no idea [...]

5 comments Read the full article →
Real Estate Investing

Real Estate Investors: 5 Things To Know Before Talking To Sellers

by Danny Johnson | June 3, 2011
Thumbnail image for Real Estate Investors: 5 Things To Know Before Talking To Sellers

You simply cannot make an unmotivated seller motivated. This statement will save you a lot of time and headaches. When taking calls from people wanting to sell you their house, how do you determine whether they are motivated or not? What questions need to be asked and what are the main objectives of the conversation? [...]

17 comments Read the full article →
Real Estate Marketing

A Simple and Free Way to Find Real Estate Deals

by Jason Hanson | May 29, 2011

I know that putting out bandit signs isn’t a fun activity. Although, I must say that every successful investor I know has gone through the experience of putting out bandit signs at 3am in the freezing cold. I also know that addressing and stuffing several thousand envelopes a month isn’t much fun either. But again, [...]

5 comments Read the full article →
Real Estate Marketing

How to Keep Your Momentum with Your Real Estate Marketing

by Jason Hanson | May 22, 2011

It happens to almost every new real estate investor. You start out marketing like crazy, doing everything you’re supposed to be doing – this includes direct mail, bandit signs, networking and flyers. And thanks to all of this marketing your phone starts to ring off the hook and perhaps you get a few deals from [...]

3 comments Read the full article →
Real Estate Marketing

Kampyle: An Awesome Feedback & Lead Generation Tool For Your Website

by Pamela Cendejas | November 15, 2010
Thumbnail image for Kampyle: An Awesome Feedback & Lead Generation Tool For Your Website

The key to keeping people on your website is to grab the visitor’s attention.  Of course, increasing your contact list is a huge priority as well.  However, requiring people to give you their contact information before they can obtain access to other pages on your real estate website can be a turn off, causing your [...]

9 comments Read the full article →
Real Estate Investing

Storytelling is Powerful for your Real Estate Business

by Shae Bynes | September 16, 2010
Thumbnail image for Storytelling is Powerful for your Real Estate Business

Tell me a fact and I’ll learn. Tell me a truth and I’ll believe. But tell me a story and it will live in my heart forever. -Unknown Did you know that storytelling is one of the most effective strategies that you can use to grow your business? I spent much of my corporate career [...]

13 comments Read the full article →
Real Estate Marketing

3 Ways to Create a Follow Up System for Real Estate Seller Leads

by Shae Bynes | September 9, 2010

I’m sure many of you are familiar with the expression “The fortune is in the follow-up.” Follow up is a key to success in any business.  Unfortunately there are real estate investors who are ignoring this critical business activity and leaving money on the table. We all know that in the real estate business, you [...]

12 comments Read the full article →
Real Estate Marketing

How To Use Flickr to Set Up a Real Estate Virtual Property Tour & Share Photos Online

by J. Lamar Ferren | August 15, 2010

In this video blog post (vlog) we’ll talk about how to use the Flickr photo sharing website to set up a virtual property photo tour and share photos online. This is a good method to use if you don’t have a website and you want to advertise your properties online to attract potential buyers. It’s [...]

15 comments Read the full article →
Real Estate Technology

Simplify Your Craigslist Searches & Marketing With SearchTempest

by Shae Bynes | July 29, 2010

I’ve used Craigslist off and on for the past year to find buyers for properties,  build a cash buyer’s list in my local area, and find motivated sellers to make offers to.  The reason why I say “off and on” is because I could never find my groove and work Craigslist consistently.  Mostly because I [...]

27 comments Read the full article →
Real Estate Marketing

What are the most EFFECTIVE strategies for Real Estate Marketing? Dangerous Question?

by J. Lamar Ferren | July 19, 2010

It’s that word “Effective” that I want you to focus in on. What does “effective” mean? Why is it that I asked this question at a Real Estate Workshop and was told that it was such a dangerous word? How can you identify what marketing strategies to concentrate on and which ones to push to [...]

2 comments Read the full article →
Real Estate

The Ten Best in RE.net This Week: July 18, 2010 Edition

by Dean Ouellette | July 18, 2010
Thumbnail image for The Ten Best in RE.net This Week: July 18, 2010 Edition

1 ) One of the biggest pieces of news in real estate this week was the Class action suit filed against Bank of America for abuse. BoA should have known you don’t mess with Texas. 2 ) I think some people forget that a Real Estate Contract is legal, binding, can’t just walk away! Buyers [...]

0 comments Read the full article →
Real Estate Marketing

An Effective Craigslist Marketing Strategy

by Jason Hanson | July 18, 2010

Besides direct mail there’s another marketing method that is doing well for me right now. It’s completely free and it takes me about 10 minutes a day to do. Actually, I don’t do it myself anymore, but it takes my assistant Lisa about 10 minutes every day. Also, the reason I’m writing about it today [...]

8 comments Read the full article →
Real Estate Marketing

How to Create a Profitable New Direct Mail Sales Letter

by Jason Hanson | July 4, 2010
Thumbnail image for How to Create a Profitable New Direct Mail Sales Letter

It’s no secret that I believe direct mail is the best way to market and buy houses. And right now I’m going to share with you some of the details of one of my new marketing pieces that is doing well. I’m not going to give you the letter word for word, however, after I’ve [...]

1 comment Read the full article →
Real Estate Marketing

A Step-by-Step Guide to Non-Internet Real Estate Marketing

by Jason Hanson | June 12, 2010

Last week I wrote a controversial post about why you should stop doing Internet marketing and instead use direct mail if you want to become a highly successful real estate investor. And today I’m going to show you the exact direct mail steps I use in my own business which make me over six-figures a [...]

7 comments Read the full article →
Copyright © 2004-2012 BiggerPockets, Inc. All Rights Reserved.
BiggerPockets® is a registered trademark of BiggerPockets, Inc.