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real estate website

Real Estate Marketing

Trick or Treat Real Estate Marketing! Would you try this?

by J. Lamar Ferren | October 31, 2009
Thumbnail image for Trick or Treat Real Estate Marketing! Would you try this?

Ok, there’s something I’ve been thinking about for a very long time that could possibly bring in some good business.
What I’m going to cover here is an offline marketing strategy that has not been tested before.
It’s just something I’ve been thinking about and I want to know how you feel about it.
Before I let you [...]

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Real Estate Websites

How to Create a Professional and Dynamic Real Estate Website

by Ryan Moeller | August 25, 2009

What is the importance of a professional website presence for your business?  That’s think for a minute.  How many times have you come across an opportunity and one of the first things you do is search the company, view their website and determine if they are credible?  Let’s face it, in today’s day and age a professional website can make a huge difference for your business.

In this article I will go over what, who, content, even some don’ts on how to best set up a professional and dynamic website presence for your business.

What kind of site do I need?

My career did not start as a real estate investor.  Both of my degrees are in business, but I actually started in IT and have 10 years of experience with web development and ecommerce.  I know my web technologies and there are endless technologies available, but one that stands out the most Joomla.  This is an open source, content management system where you can add already programmed plug-ins and have tremendous functionality, content and professional look and feel to your site.  It hits on all criteria when I searched for the best technology including ease of use, flexibility, scalability, performance and especially cost.

From Joomla’s site

Joomla is an award-winning content management system (CMS), which enables you to build Web sites and powerful online applications. Many aspects, including its ease-of-use and extensibility, have made Joomla the most popular Web site software available. Best of all, Joomla is an open source solution that is freely available to everyone.

Who can help set up my real estate site?

Not all people have the time or ability to set up their site, create a professional look and feel, write the content, populate the content, go live and maintain the site.  I for one, have so much going on with my real estate business that I searched for an expert consultant and that is exactly what I found.  Joomla has a resource center with expert consultants that can help. 

What content do I need?

First off, if is important to have a nice professional look and feel with a logo or company name and easy to use navigation.  Here is a list of items that are very important for the content of your real estate website.

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Real Estate Tools

How To Get More Traffic To Your Real Estate Website Without Marketing

by Peter Kolat | June 11, 2009

Many real estate investors have a website.  But if you don’t have a website, get one for yourself as soon as possible.  Why?  Because the website can help you not only in branding your company, but it will also help you generate more leads for your business.

If you already have a real estate website, let [...]

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Real Estate Websites

Is your Real Estate Website Committing This Conversion Killer?

by Peter Kolat | June 2, 2009

Note from the editor: We at BiggerPockets.com don’t believe that there are ANY real estate “secrets.” While the headline suggested below is great for marketing purposes, in reality, all the real estate information that exists is out in the public realm. You just need to know how to find it. Our site is [...]

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Real Estate Websites

Are you committing this mistake on your real estate website? Part 2 of 2

by Peter Kolat | May 26, 2009

Last week, I wrote the first part of the two part series called Are you committing this mistake on your real estate website? Part 1 of 2.  If you haven’t seen the first post, I suggest you head over there after you finish reading this one.  Today I am going reveal the second mistake I [...]

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Real Estate Websites

Are you committing this mistake on your real estate website? Part 1 of 2

by Peter Kolat | May 18, 2009

Real estate websites are all over the place.  Just type in “real estate website’  into Google and you’ll get thousands of results. Some real estate websites are good but most of them are pretty bad and I’m being nice here.
Today, I want to talk to you about the first problem I see made on hundreds [...]

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Blogs

Stop Paying Useless SEO Companies to Promote Your Website!

by Joshua Dorkin | March 25, 2009

Log into the blog . . . check comments . . . remove useless SEO comments . . .
A Look at SEO Blog Comments that Will Sink Your Company
Getting SPAM comments on your blog is certainly an annoying thing, particularly because of all of the filters on blogs these days, but more annoying, in my [...]

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real estate blogging

Why You Should Host Your Real Estate Blog on Your Own Domain

by Joshua Dorkin | November 28, 2008

Last week, we announced that we’d start focusing on how people can use technology to help their real estate businesses. I think one of the most important ways for both real estate investors and professionals (Realtors, lenders, etc) to begin to market their businesses is by creating a blog.
What Exactly is a Blog?
There are [...]

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BiggerPockets News

BiggerPockets Featured in The Orlando Sentinel

by Joshua Dorkin | June 1, 2008

 Sunday, June 1, 2008: Martha Phifer of The Orlando Sentinel features BiggerPockets.com in her Home Base column in the Real Estate Section of the paper.
Every week Martha shares in her column “products, Web sites, tips, books and other things related to home decoration or home buying or anything home related.”
In her own words, “Any time [...]

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