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Real Estate Websites

Real Estate Marketing

7 Ways to Drive Traffic To Your Real Estate Web Site Without Search Engine Listings – Part 2

by Peter Kolat | October 18, 2009

Heavy Traffic album coverIn my last post, I shared with you the first 3 ways to drive traffic to your real estate website without search engines.  If you missed that post, you can see it at 7 Ways to Drive Traffic To Your Real Estate Web Site Without Search Engine Listings – Part 1.

In today’s article, part 2 of this short series, I am going to give you the next 4 ways to drive traffic to your real estate website.  Let’s get started then, shall we?

Strategy #4 – Joint Ventures

This strategy is one of the most overlooked and ignored strategies out there.  Why?  Because a lot of real estate investors view it as “my competition will steal my leads.”  Let me explain how this strategy works:

Let’s say that you invest in Chicago surrounding areas.  You have a real estate website where sellers can contact you to use your services.  However, you have found that there is a significant amount of people who contact you that want to sell their homes in other areas in Illinois or even other states.  Since you only invest in Chicago surrounding areas, you have to turn these people away.

What if you contacted other real estate investors who have websites and invest in those other areas?  What if you created a joint venture with them?  What if you told them that you can send them some leads for their areas and for every lead you send them or for every house they buy, you get something in return.  Now, if you get paid for this, make sure you obey any and all laws.

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Real Estate Websites

How To Get More Leads Without Getting More Traffic To Your Real Estate Website

by Peter Kolat | August 20, 2009

websiteHaving a website is important for anyone in the real estate business. Unlike ten years ago, the technology and the WYSIWYG (what you see is what you get) programs available today, allow anyone to build a website without having much html knowledge.   In fact, I see a lot of real estate investors building their own websites.

Since I am a real estate marketer, I visit a lot of real estate websites to see how real estate investors use their own website as a lead generation and internet marketing vehicle.  There are many problems I see some real estate investors make on their websites that kill their conversions, search engine rankings and lead generation rates. 

One of the biggest mistakes I see is not having a clear call to action

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Real Estate Websites

Are you committing this mistake on your real estate website? Part 1 of 2

by Peter Kolat | May 18, 2009

Real estate websites are all over the place.  Just type in “real estate website’  into Google and you’ll get thousands of results. Some real estate websites are good but most of them are pretty bad and I’m being nice here.
Today, I want to talk to you about the first problem I see made on hundreds [...]

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Real Estate Websites

Real Estate List Building Secrets – How to capture emails and build your real estate list automatically- Part 1

by Peter Kolat | January 21, 2009

One of the best ways to build your real estate list and to drive traffic to your real estate website is by using video marketing.  That’s right, you can drive tons of traffic to your real estate website using videos that are uploaded around the entire internet on video sharing sites such as YouTube, Revver, [...]

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Commentary

Birth of a National MLS? Meet Zillow . . .

by Joshua Dorkin | December 9, 2006

Tim Maitski of the Atlanta Report predicts that internet powerhouse Zillow might creep into the national scene to become a replacement for the MLS (Multiple Listing Service) operated by the National Association of Realtors (NAR).
According to Maitski:

Zillow has the potential to be the standard national MLS system open and free to anyone and [...]

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Real Estate Resources

Zillow Takes Step Towards Democratizing Home Prices

by Joshua Dorkin | September 20, 2006

Starting today, Zillow is allowing its users to get their say in what homes are worth by allowing them to enter their own price estimates alongside the site’s proprietary Zestimates. Apparently the move was in response to feedback from the users of the site.

I’ve heard much debate about the accuracy of the Zestimates, both [...]

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Cool Stuff

BiggerPockets Integrates Real Estate Valuation Tool from Zillow.com

by Joshua Dorkin | August 16, 2006

We at BiggerPockets.com are excited to announce that we’ve joined forces with Zillow.com in an effort to continue to bring helpful tools and resources to the real estate community. Today we are launching a new tool Powered by Zillow, to help users determine the value of their Property as well as find comparable home [...]

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Real Estate Resources

Top 7 Coolest Real Estate Web 2.0 Sites

by Joshua Dorkin | April 23, 2006

digg_url = ‘http://www.digg.com/tech_news/The_7_Coolest_Web_2.0_Real_Estate_Sites’;Things are changing so fast online, and Web 2.0 is taking over. Mashups are the newest rage for now, and there will certainly be cooler stuff to come in the not so distant future. Hopefully these technologies will continue to make it easier to learn about, buy, sell, or rent properties. [...]

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