Real Estate Marketing
by Jason Hanson
| October 17, 2009
The marketing method I’m about to share with you always seems to elicit a lot of emotional responses. A lot of people hate it and bad mouth it, but guess what? I don’t care. Why? Because it makes money and it gets results. You should track all of your marketing methods and if they’re working keep doing them and if they don’t, then obviously stop.
I’m pretty much willing to bet that anybody who doesn’t like this method has never used it (the most likely reason) or has never gotten a deal from it because they don’t know what they’re doing (I’ll show you the perfect plan.) So what method am I talking about?
Here’s a blurb from an email I received last week, from one of my partners…
“Over the past week I have been putting out my new signs, I attached a pic of it, check it out. So far the signs have been pulling an excellent amount of calls. I’m getting an overwhelming response. For example, I put out 50 signs last night in high traffic areas and just today I got 11 calls.”
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Real Estate
by Molly Castelazo
| September 19, 2009
I received the Google Analytics newsletter the other day in the mail and it got me thinking about long tail keywords. But Peter Kolat has already written some great posts about that subject, so I shifted my thinking more generally to targeting your prospects. Because that’s what using long tail keywords is really about, after all – honing in on the prospects that are searching specifically for what you offer.
What’s in it for me?
Let’s do a thought experiment: Imagine you’re looking for someone to clean up and fix the houses you buy before you flip them. You happen, just as you’re thinking about it, to get three postcards in the mail.
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