youtube

Real Estate Marketing

Realtor Falls Down & Video Goes Totally Viral!

by Jeff Logue | November 18, 2011
Thumbnail image for Realtor Falls Down & Video Goes Totally Viral!

From our own experience, very few strategies have worked quite as effectively as real estate video marketing. There’s just something about this form of advertising that gets viewers fully engaged and willing to take action. I’m not any type of psychological genius, but it seems to me that using video and being authentic have a [...]

3 comments Read the full article →
Real Estate Marketing

How to use Postlets to Improve Your Craigslist Posts

by Justin McClelland | September 17, 2009

There are quite a few features that Postlets offers, some fee-based and some free.  In this post I’m going to focus on the free features and show you how you can take your CraigsLists posts from this:

To This:

Postlets Tutorial for Craigslist

In this tutorial postlets.com does most of the work for you.  However, in relation to my previous post, I’ll also show you how you can create the illusion of an embeded YouTube property video.  The procedure is as follows:

Step 1:

11 comments Read the full article →
Real Estate Marketing

How to Embed YouTube Videos in CraigsList

by Justin McClelland | September 10, 2009

I’ve come across what was once a road-block and have created a workaround. With creative thinking there is always, and I mean always, more than one way to skin a cat.

The issue:
CraigsList will not allow a user to embed a YouTube video. More specifically, CraigsList has a short list of acceptable HTML elements and the <embed> HTML element is not one of them. This means that you can’t “embed” any video in your CraigsList ad, thus a page visitor can’t watch video residing on your page.

Why this should matter to you:
If you are an investor and/or a Realtor, you can find great use for YouTube videos for property marketing.

Google reigns supreme as the most popular search engine, they have the greatest market-share of all search engines. In November of 2008, YouTube (a Google company) surpassed Yahoo in search engine market share to take the #2 spot and has extended its lead margin as of July 2009 (comScore). CraigsList is #7 worldwide in terms of english-language page views.

By implementing two heavy hitting websites such as YouTube and CraigsList together, you will greatly increase the marketing exposure of your business.

The Solution:
While you could just place a text hyperlink to your YouTube video on your CraigsList ad, this isn’t very effective. Web users respond more to imagery than to text. If you simply use a text hyperlink, chances are the end-user will skim over the link and never view the video.

75 comments Read the full article →
Commentary

The BiggerPockets Real Estate Show (sort of): Episode 4 – Countrywide Rant

by Joshua Dorkin | January 10, 2009

This episode features hosts Joshua Dorkin & Charles Feldman talking about predatory lending and how lenders won’t work with borrowers regarding pre-payment penalties unless they fall behind on their loan. The topic hits home with Josh and he tells Countrywide how he really feels about it.

5 comments Read the full article →
Commentary

The BiggerPockets Real Estate Show (sort of): Episode 3

by Joshua Dorkin | January 3, 2009

This episode covers such topics as setting your goals, localized real estate markets, the challenges for real estate agents and brokers in the current market and more. Any thoughts? Comments?

0 comments Read the full article →
Commentary

The BiggerPockets Real Estate Show (sort of): Episode 2

by Joshua Dorkin | December 21, 2008

Exploring a Future Foreclosure Bailout and the Bernard Madoff Ponzi Scheme The second episode of the BiggerPockets.com Real Estate Show features the show’s hosts, Joshua Dorkin (founder of BiggerPockets and yours truly) and Charles Feldman (journalist extraordinaire) covering such topics as a possible future housing bailout, coping with the current housing crisis, Bernard Madoff’s $50 [...]

0 comments Read the full article →
BiggerPockets News

In Case You Missed It: Dick and Rich – A Real Estate Success Story

by Joshua Dorkin | December 14, 2008

We created the following video this past spring, but thought it was worth sharing once again, since it has re-emerged into the collective consciousness thanks to our friend Joseph at Sellsius. Enjoy! How Does a Dick Become Rich? Please make sure to share this with all of your friends! Blog about it or just spread [...]

2 comments Read the full article →
Copyright © 2004-2012 BiggerPockets, Inc. All Rights Reserved.
BiggerPockets® is a registered trademark of BiggerPockets, Inc.