Real Estate Marketing

5 Great Ways to Market Your Property

Expertise:
13 Articles Written

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1. Post on a broad array of websites such as Realtor.com, Yahoo, Google, Zillow, Trulia, Craigslist, Etc. (my listings are found on over 50 sites)

2. Syndicate video walkthroughs which hopefully will go viral (Youtube, Vimeo,Tubemogul, Metacafe Etc.)

3. Create Virtual Flyers and a stand alone webpage for your property

4. Create HTML coding to add additional pictures and a professional look to Craigslist

5. Market a “Neighbors only preview” of your home before Open Houses, they know the area and may pass word to a likely buyer.

You want to systematically market your property over a wide array of print and Internet media in order to reach the broadest audience. Try “Googling” your property and see how many hits you come up with. It is possible to get as many as 1000 hits on Google, though, 300 is probably sufficient.

Remember, besides finding a buyer, you are branding yourself as a Real Estate professional, reminding past clients and introducing yourself to prospective clients in hopes for additional deals.

Photo Credit: roger

    Paulo Pagano
    Replied almost 11 years ago
    hi and greetings from Italy, some top top advice there grazie, but how to find the the time to post your listings to 50 x other sites? do have a software application that automates the process?
    Paulo Pagano
    Replied almost 11 years ago
    hi and greetings from Italy, some top top advice there grazie, but how to find the the time to post your listings to 50 x other sites? do have a software application that automates the process?
    Joshua Dorkin
    Replied almost 11 years ago
    Paulo – There are sites like Postlets that do the automation for you. Grazie for your time and comment.
    BumGenius
    Replied almost 11 years ago
    Ok, my question is this. Given the current state of most real estate markets, how likely are you to increase your chances of a sale with this approach? I know the more people that see a listing helps to increase the likelihood that it will be sold, but do these methods seem to work better than traditional methods? BumGenius’s last blog post: Bummis – Bummis Super Whisper Wrap
    Joshua Dorkin
    Replied almost 11 years ago
    @BumGenius I think a mixed approach of traditional and new, technological methods, is the most effective way to market.
    Gustav
    Replied over 6 years ago
    Hi there I could only agree on what you preach here, however my experience is also that the quality of your listings, such as title, content and pictures have a large impact over your return of invested time instead of drowning among other listings such as for example those on craigslist. How is your take on that, quality vs quantity?
    Gustav
    Replied over 6 years ago
    Hi there I could only agree on what you preach here, however my experience is also that the quality of your listings, such as title, content and pictures have a large impact over your return of invested time instead of drowning among other listings such as for example those on craigslist. How is your take on that, quality vs quantity?