The Cheapest and Easiest Way to Find Buyers for Your Wholesale Deals

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As a real estate wholesaler, it’s important to be able to quickly locate an end buyer for your deals once you put them under contract. While there are many different ways to go about doing this (some of which I have mentioned in this article, as well as this one), my favorite method for finding buyers requires zero cash, can be accomplished without ever getting up from your office chair, and can be broken down into three simple steps:

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Step #1:

Once you get a property under contract, do a search on your property appraiser’s website (or whichever website you use to run comps), for all sales in the same neighborhood over the last 90 days. Once you have obtained the results of said search, you want to look for “investor comps”, which will be the lowest sales in the neighborhood.

Following is a snapshot of a search I recently conducted on the property appraiser’s website in my county, while trying to sell a deal I had under contract:

Finding buyers

Once I have determined which comps are most likely investor comps (in this case, the top 3), I move on to step #2.

Step #2:

Head over to Google and do a search for the the owners of the investment properties that you have just identified in step #1 (this works particularly well when the owner name is a corporation or an LLC).

You may have to do a little digging until you find what you are looking for (a phone number), and sometimes you will find nothing at all. If you do end up finding the owner’s phone number, proceed to step #3.

Step #3:

Call the owner up and ask if they are looking for more investment properties in the neighborhood where your deal is located. When I use this approach, I usually say something like this:

“Hi there, my name is Steph Davis and I’m a wholesaler here in Tampa. I noticed that you own a property at 123 Main St and was just wondering if you were looking for more investments in that neighborhood….”

Depending on the initial response I get from the person on the other end of the call, I will either go on to tell them about my deal, or politely thank them for their time and move on to the next.

If you are intimidated by making cold calls to strangers, another option would be to track down the owner’s home address and send them a letter or postcard about your deal. If you decide to go that route, however, just keep in mind that it is not nearly as effective as picking up the phone and making the call.

Using this strategy to find buyers for your wholesale deals is one of the quickest, easiest, and cheapest (it’s FREE!), ways to get the job done. Give it a shot next time you have a deal under contract, and let me know how it works out!

About Author

Formerly a bartender, Steph Davis is now a full time wholesaler in Tampa, FL. If you'd like to get an idea of what it's really like out there in the trenches, head on over to her blog:!


  1. As a high volume wholesaler here in Columbus , I really love this strategy of finding buyers, it works oh so well. Our
    Thanks for sharing real techniques that work in todays market.
    Another golden nugget! I hope everyone reading this understands how creative and huge this is.

  2. Great stuff Steph, I usually go on Zillow or Trulia to see what properties sold in the same area as the property I have then just follow the rest of the steps you mentioned. Great technique to pick up buyers!

  3. LeJon Ratchford on

    Steph that is a creative way to find buyers. I have use this strategy, but as you mentioned I typically mail a letter. I will begin cold calling potential buyers this weekend. Great blog! I look forward to reading more.

  4. Theresa Tetley on

    Thanks for another great article!

    I think this is such a great idea, but I’m having trouble implementing it in Atlanta. I have MLS access, but there is no way to search the comps for cash sales (or I just haven’t figured it out yet!), and the comps don’t have the investor’s name, and the appraiser’s website doesn’t give a list like yours. Do you know anyone doing this in Atlanta who has used this strategy successfully and could tell me where to look? Otherwise, I’m just back to calling landlords…

    Thanks for the help!

    • Hi Theresa,

      If you are looking for the investor’s names, the MLS won’t work- that will just give you the recent sales, and tell you how much they sold for. In most MLS systems, however, you can do a search to see how the property was paid for. It’s usually not a field in the standard MLS search, so you have to add the field if you want to get that info. In my MLS, it’s called “Sold Terms” and you can search specifically for cash sales.

      Once you have some of the addresses of the properties that were recently sold for cash, you can do a drive-by if they aren’t too far away, and see if there is a rehab crew at the house, or if there is a sign in the yard, and then contact the investor that way. It sounds like that is what you are already doing, no?

      Or, if you can’t get the info out of your county’s property appraiser website, you might try checking some of the paid sites (like RealQuest), to see how much they charge/month. I think they are kind of pricey, though, so it may not be worth the expense.

      I’ve actually been using my property appraiser’s website for about 5 years, and just recently figured out how to do a sales search where it will bring up all of the recent sales in a given area. It was right there in front of me this whole time- I just wasn’t paying attention, I guess.

      Sometimes you just have to dig a little…

      Hope that helps,

        • Theresa Tetley on

          Hey Steph,

          Just a quick update: my agent showed me how to search the tax records here and the list comes up exactly like yours! Hooray!

          I’m not having as great luck finding the phone numbers (even via Google and the Secretary of State website), but, I think that like everything else, sometimes you will find nothing and sometimes you will hit pay dirt, so I’m going to keep plugging.

          Thanks again for the tips!


  5. Hi Stephani,

    I’ve been actively looking to get involved with wholesale properties for years. What has changed in today’s market versus a few years ago, and do you know of any resources to look at to get back up to speed today? Any help would be awesome!

    (Maybe a blog post idea?)


  6. Hi Rob,

    I’ve only been wholesaling for about 3 years, so not much has changed since I got started. I got in right when the market started to tank, so this is really all I know…

    As far as getting up to speed as to what’s going on in today’s market, I’d highly recommend hanging around the wholesaling forum here on BiggerPockets. It’s a great place to ask questions, learn, and network. Here’s a link:

    Good luck!

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