Real Estate Marketing

Interview with Jonathan Rivera on Real Estate Investing, Social Media & Marketing

Expertise: Real Estate Marketing, Personal Development, Real Estate News & Commentary, Mortgages & Creative Financing, Real Estate Investing Basics, Landlording & Rental Properties, Flipping Houses, Personal Finance, Business Management
301 Articles Written

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Jonathan RiveraJonathan Rivera aka Real Tech Guy is a real estate investor and expert in marketing through social media for real estate professionals and investors; he is also the creator of Facebook’s hugely popular Real Estate Referral Group.

In our interview (19:35 minutes), we discuss his ventures as a landlord and rehabber, investing in low-income neighborhoods, how to treat tenants, how to use social media for real estate marketing (Twitter, Facebook, Google Plus), how to get leads, what kind of content you should be building to attract these leads, and who you should be listening to for advice for your business.

Jonathan can also be found on his own site: Real-Tech Guy.

Be sure to read and watch dozens of other real estate interviews from BiggerPockets today!

Joshua Dorkin is a serial entrepreneur, investor, podcaster, publisher, educator, and co-author of How to Invest in Real Estate. He started BiggerPockets to help democratize the real estate investing landscape for himself and others, aiming to make it accessible for everyone, regardless of income or education. Today, BiggerPockets is the premier real estate investing website online with over one million members and reaching over 70 million people with the message of financial freedom through real estate investing. Joshua, along with his wife and three daughters, make their home in Denver, Colorado, and spend any time they can traveling, exploring, and adventuring. Read more about Joshua’s story in 5280 and

    Replied about 8 years ago
    Holy cow dude – it’s almost as if I forgot we were going to broadcast this. I was cringing in my seat because I may have shared a little too much. I just hope that some folks can pull a takeaway or two that can save them tons of trouble in their real estate investing. Thanks for having me on the show!
    Joshua Dorkin
    Replied about 8 years ago
    Seriously – I don’t think you overshared . . . I think you gave some great insight and believe that many people will find this to be quite valuable. Thanks again for the interview and I do hope we can do another one in the not-too distant future.
    Replied about 8 years ago
    Thanks Joshua and Jonathan Rivera for touching on this great insights concerning other strategies on how to use the social media diligently for our investing objectives.
    Mark Updegraff
    Replied about 8 years ago
    Nice video guys! I wasn’t sure about the hat at first, but after the foe shizzle reference, it’s OK 😉 Cheers, Mark