What All Real Estate Investors Should Remember on Memorial Day

What All Real Estate Investors Should Remember on Memorial Day

2 min read
Sterling White

Sterling White is a multifamily investor, specializing in value-add apartments in Indianapolis and other Midwestern markets. With just under a decade of experience in the real estate industry, Sterling was involved with the management of over $10MM in capital, which is deployed across a $18.9MM real estate portfolio made up of multifamily apartments. Through the company he founded, Sonder Investment Group, he owns just under 400 units.

Sterling is a seasoned real estate investor, philanthropist, speaker, host, mentor, and former world record attemptee, who was born and raised in Indianapolis. He is the author of the renowned book From Zero to 400 Units and the host of a phenomenal podcast, which hit the No. 1 spot on The Real Estate Experience Podcast‘s list of best shows in the investing category.

Living and breathing real estate since 2009, Sterling currently owns multiple businesses related to real estate, including Sterling White Enterprises, Sonder Investment Group, and other investment partnerships. Throughout the span of a decade, he has contributed to helping others become successful in the real estate industry. In addition, he has been directly involved with both buying and selling over 100 single family homes.

Sterling’s primary specialities include sales, marketing, crowdfunding, buy and hold investing, investment properties, and many more.

He was featured on the BiggerPockets Podcast episode #308 and has been contributing content to BiggerPockets since 2014, with over 200 posts on topics ranging from single family investing and apartment investing to mindset and scaling a business online. He has been featured on multiple other podcasts, too.

When he isn’t immersed in the real world, Sterling likes reading motivational books, including Maverick Mindset by Doug Hall, As a Man Thinketh by James Allen, and Sell or Be Sold by Grant Cardone.

As a thrill-seeker with an evident fear of heights, he somehow managed to jump off of a 65-foot cliff into deep water without flinching. (Okay, maybe a little bit…) Sterling is also an avid kale-eating traveller, but nothing is more important to him than family. His unusual habit is bird-watching, which he discovered he truly enjoyed during an Ornithology class from his college days.

Sterling attended the University of Indianapolis.

Instagram @sterlingwhiteofficial

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Memorial Day is here. What does it mean for us as real estate investors?

Memorial Day is one of the most important days of the year. Yes, it gives most people an extra day off to party, relax, and eat, but it is so much more important than that, especially if you are a real estate investor in the U.S.

This year, Memorial Day 2016 falls on Monday, May 30th. This is an important day to consider no matter when you read this and no matter how you feel about American history and the military.

This special day was created to honor those who lost their lives fighting for our freedom — the freedoms we all still enjoy today. In fact, there are thousands out there today risking their lives so that you can invest in real estate and barbecue in safety. They have given the ultimate sacrifice.


Related: The Power of Gratitude: How to Boost Profits & Spread Joy With Thank You Notes

Giving Back in Day to Day Activities

It definitely begs the question — how much are we giving of ourselves in our daily lives and careers? We may only be on the front lines of parenthood or real estate, but those aren’t roles that should be taken lightly either. Everything we do really does matter.

So are we giving our very best? Are we truly giving of ourselves? Are we serving, protecting, and making a sacrifice for others?

For real estate professionals, that means delivering great products, services, and advice. It means protecting individuals from financial harm and property-related health hazards, as well as acting in the best interests of their clients and tenants. What if that was the driving passion of all real estate pros instead of just thinking about the rent check? How much difference would that make?

Making this leap starts with gratitude. Yes, there can be clients and personal contacts who are difficult to help. There can be rules and industry habits — and “professionals” who don’t make this easy. But how incredible is the freedom we have to change that? The freedom just to own a piece of property, the freedom to invest in real estate, to elevate our families in freedom and opportunity, and to progress. Those who really understand this will even find immense gratitude simply in the freedom and privilege to serve other human beings.


Change Your Mindset, Change Your Life

Start with that mindset and perspective, and it changes everything.

Then let the barbecue begin!

Related: Letter From an Ungrateful Real Estate Investor: What We Can Learn From the “All About Me” Mentality

The above is serious stuff. Yet that doesn’t mean it shouldn’t be fun and compelling, too. Where can you go celebrate? Who can you invite over in this day for a magnificent, inspiring, and relaxing experience? Who can you help to have an amazing day?

Then, if the opportunity arises to really serve them well with a new real estate move, don’t hold back in helping them. Help them find safe and healthy housing for their families. Help someone keep their home. Help others enhance their financial freedom, and give their future generations more freedom by making sound investments in real estate this month.

Finally, make sure you pass this passion on to others. Let’s never take Memorial Day lightly again. It’s a big deal. It’s worth celebrating. And if we remember what it is about, we can be a massive influence for good.

“The secret to life is giving.” — Tony Robbins

Investors: How are you spending this holiday? How do you make sure you keep gratitude at the front of your mind?

Leave your comments below! Happy Memorial Day!