{"id":187466,"date":"2026-04-09T05:39:10","date_gmt":"2026-04-09T11:39:10","guid":{"rendered":"https:\/\/www.biggerpockets.com\/blog\/?p=187466"},"modified":"2026-04-09T05:39:13","modified_gmt":"2026-04-09T11:39:13","slug":"best-college-markets-2026","status":"publish","type":"post","link":"https:\/\/www.biggerpockets.com\/blog\/best-college-markets-2026","title":{"rendered":"Want Guaranteed Rents? These Are the Best College Towns to Invest In Right Now"},"content":{"rendered":"<p><span data-preserver-spaces=\"true\">Many<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/kenmcelroy.com\/education\/college-towns-short-term-rental-investing\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> seasoned investors<\/span><\/a><span data-preserver-spaces=\"true\"> consider college rentals a real estate gold mine for both long- and short-term leases. Secure a rental apartment near a coveted institute of higher learning, and you can almost guarantee your income each year. With parents willing to safeguard the leases, even when other markets cool, the demand for student housing is such that landlords can anticipate uninterrupted revenue.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">If you\u2019re wondering which college towns to invest in, don\u2019t think purely about the housing cost and <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.biggerpockets.com\/blog\/rental-property-cash-flow-analysis\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">cash flow<\/span><\/a><span data-preserver-spaces=\"true\">. There are numerous other factors to consider.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Location is one. Often, college campuses <\/span><span data-preserver-spaces=\"true\">are surrounded<\/span><span data-preserver-spaces=\"true\"> by sketchy neighborhoods, which can make for a bad rental experience.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Taking into account the overall character of the surrounding area is paramount. Is the local economy strong? What are the enrollment stats? Are college rental properties reasonably priced?\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">If the deduction process seems daunting, <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.rentcafe.com\/blog\/rental-market\/market-snapshots\/best-college-towns-2026\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">RentCafe.com has analyzed 244 college towns<\/span><\/a><span data-preserver-spaces=\"true\"> and compiled a best-of list for small landlords to take note.<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Why College Towns Are Still Resilient in 2026<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Before diving into the rankings, let\u2019s widen the lens and examine why college markets are a<\/span> <span data-preserver-spaces=\"true\">good place to invest in 2026. As with many rental communities, a shortage of housing is driving up occupancy, enrollment remains high, and federal funding is driving on-campus projects, according to a recent report by<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.berkadia.com\/lp\/2026-us-student-housing-market-report\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> Berkadia<\/span><\/a><span data-preserver-spaces=\"true\">, with Texas and the Midwest enjoying the greatest rental gains.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">This<\/span><span data-preserver-spaces=\"true\"> contrasts with the rest of the U.S. housing market, where the balance of power has started to<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.nytimes.com\/2026\/02\/23\/business\/home-buying-market-real-estate-economy.html\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> shift back to buyers<\/span><\/a><span data-preserver-spaces=\"true\"> amid softening rents. Investors, meanwhile, have identified<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.wsj.com\/articles\/real-estate-tech-gets-the-message-focus-on-affordability-29ab8cfa\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> affordability and quality of life<\/span><\/a><span data-preserver-spaces=\"true\"> as primary drivers of investment.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">College towns fit the narrative. According to RentCafe.com&#8217;s ranking of the best college towns in the U.S. for 2026, Bozeman, Montana, leads the list for the third consecutive year, followed by a mix of Western and Midwestern communities anchored by their local universities.\u00a0<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">Bozeman, Montana, Is Raising the Bar for College Towns<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">Bozeman is on a tear in the RentCafe rankings. A persistently high performer and home of Montana State University, Bozeman\u2019s rise has made national headlines, with the FOX-owned<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.livenowfox.com\/news\/best-college-towns-2025-rankings\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> LiveNow<\/span><\/a><span data-preserver-spaces=\"true\"> reporting that the city\u2019s access to nature, low crime, and a student-friendly cost of living make it an ideal college town. However, it\u2019s not a place for rookie investors, as the average home value, according to Zillow, is over <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/44281\/bozeman-mt\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">$715,000<\/span><\/a><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">For small investors, those factors, helped by national headlines, boost the occupancy rate, as RentCafe points out, which, coupled with the university\u2019s growth, has propelled Bozeman up the rankings and made local landlords who have owned in the city for a while flush with cash.<\/span><\/p>\n<h2><span data-preserver-spaces=\"true\">The Midwest and the South Generate the Most Profit\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">However, larger investors usually choose vast apartment complexes to park their cash, leaving a gap in the market for astute mom-and-pop investors to buy smaller single-family and <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.biggerpockets.com\/guides\/buying-multifamily\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">multifamily<\/span><\/a><span data-preserver-spaces=\"true\"> homes off-campus in nearby neighborhoods, where purchase prices are more affordable.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">According to RentCafe\u2019s list, more affordable housing is likely to be found around several colleges in the Midwest and South, such as:<\/span><\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Clemson, South Carolina (Clemson University):<\/span><\/strong><span data-preserver-spaces=\"true\"> Average home price<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/10855\/clemson-sc\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> $399,130<\/span><\/a><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Laramie, Wyoming (University of Wyoming): <\/span><\/strong><span data-preserver-spaces=\"true\">Average home price<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/32431\/laramie-wy\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> $363,855<\/span><\/a><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Gainesville, Florida (University of Florida):<\/span><\/strong><span data-preserver-spaces=\"true\"> Average home price <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/24821\/gainesville-fl\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">$293,024<\/span><\/a><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Athens, Ohio (Ohio University-Main Campus):<\/span><\/strong><span data-preserver-spaces=\"true\"> Average home price <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/43969\/athens-oh\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">$237,159<\/span><\/a><\/li>\n<li><strong><span data-preserver-spaces=\"true\">East Lansing, Michigan (Michigan State University):<\/span><\/strong><span data-preserver-spaces=\"true\"> Average home price <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.zillow.com\/home-values\/38289\/east-lansing-mi\/\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">$302,521<\/span><\/a><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">RentCafe\u2019s exhaustive list of colleges covers every region and price point in the country. It\u2019s a good starting point for investors, but not a definitive guide. Once cross-referenced with other reports, such as WalletHub\u2019s <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/wallethub.com\/edu\/e\/best-worst-college-cities-and-towns-in-america\/8974\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">2026 Best College Towns and Cities study<\/span><\/a><span data-preserver-spaces=\"true\">, a clearer picture emerges.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">WalletHub analyst Chip Lupo says:<\/span><\/p>\n<p><em><span data-preserver-spaces=\"true\">\u201cTowns with a low cost of living, plenty of activities, and large student populations can make your college experience a lot less stressful and a lot more enjoyable. In addition, cities with a great economic environment can make it easier to get a job during or immediately after college.\u201d<\/span><\/em><\/p>\n<h2><span data-preserver-spaces=\"true\">Investing in College Towns for Long-Term Income<\/span><\/h2>\n<p><a class=\"editor-rtfLink\" href=\"https:\/\/finance.yahoo.com\/news\/5-college-towns-where-buying-145613968.html\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">GoBankingRates&#8217;<\/span><\/a><span data-preserver-spaces=\"true\"> October report highlighted five college towns and cities where landlords could look to generate reliable, long-term <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.biggerpockets.com\/blog\/passive-income-from-real-estate\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">passive income<\/span><\/a><span data-preserver-spaces=\"true\"> from their investments. The personal finance site uses stats from the Education Data Initiative and the Mortgage Research Network, which identified where buying and keeping a property for 10 years would bring the best returns.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">Top of the list were institutions where room and board ran high while home prices were relatively low. The top spot went to Philadelphia (Temple University), where the report attributed the following stats:<\/span><\/p>\n<ul>\n<li><strong><span data-preserver-spaces=\"true\">Median home value:<\/span><\/strong><span data-preserver-spaces=\"true\"> $234,799<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Three-year cost to own: <\/span><\/strong><span data-preserver-spaces=\"true\">$21,162<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">Three-year cost of room and board:<\/span><\/strong><span data-preserver-spaces=\"true\"> $50,904<\/span><\/li>\n<li><strong><span data-preserver-spaces=\"true\">10-year profit: <\/span><\/strong><span data-preserver-spaces=\"true\">$73,030<\/span><\/li>\n<\/ul>\n<p><span data-preserver-spaces=\"true\">The other four college towns on the list were:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">Huntington, West Virginia (Marshall University)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Newark, Delaware (University of Delaware)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Tuscaloosa, Alabama (University of Alabama)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Memphis, Tennessee (University of Memphis)<\/span><\/li>\n<\/ul>\n<h2><span data-preserver-spaces=\"true\">Best College Towns to Buy a Short-Term Rental Property<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">A recent<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.airdna.co\/blog\/best-college-towns-to-buy-short-term-rental-property\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> AirDNA report<\/span><\/a><span data-preserver-spaces=\"true\"> crunched the numbers to find college towns where <\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.biggerpockets.com\/guides\/the-ultimate-guide-to-short-term-rental-properties\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">short-term rentals<\/span><\/a><span data-preserver-spaces=\"true\"> perform best and found that the best performers were those with affordable prices and the highest campus-driven revenue potential, which worked best with STRs located close to the campus.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">The top five markets were:<\/span><\/p>\n<ul>\n<li><span data-preserver-spaces=\"true\">South Bend, Indiana (University of Notre Dame)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Lansing\/East Lansing, Michigan (Michigan State University)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Syracuse, New York (Syracuse University)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Columbia, South Carolina (University of South Carolina)<\/span><\/li>\n<li><span data-preserver-spaces=\"true\">Champaign\/Urbana, Illinois (University of Illinois\/Urbana-Champaign)<\/span><\/li>\n<\/ul>\n<h2><span data-preserver-spaces=\"true\">Final Thoughts<\/span><\/h2>\n<p><span data-preserver-spaces=\"true\">One of the<\/span><a class=\"editor-rtfLink\" href=\"https:\/\/www.youtube.com\/watch?v=BuiEbJyvBXI\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\"> main advantages of investing in college rentals<\/span><\/a><span data-preserver-spaces=\"true\"> is that students often pay by the room<\/span><strong><span data-preserver-spaces=\"true\">,<\/span><\/strong><span data-preserver-spaces=\"true\"> which turbocharges rental income on yearly leases. It can also mean headaches in chasing up rents.\u00a0<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">From <\/span><span data-preserver-spaces=\"true\">past<\/span><span data-preserver-spaces=\"true\"> experience, I\u2019ve found that there are usually decent tenants who pay on time and bad eggs who are irresponsible, entitled, and think they are doing you a favor by renting your apartment. That\u2019s where a good property manager and parental guarantees come in handy. Liability clauses and strict house rules regarding rent collection should also be in the lease and equally enforced, as should the high security deposits that will <\/span><span data-preserver-spaces=\"true\">be forfeited<\/span><span data-preserver-spaces=\"true\"> for damage or eviction. As a landlord, you need to bring the pain; otherwise, your rental will turn into a scene from<\/span> <em><a class=\"editor-rtfLink\" href=\"https:\/\/www.youtube.com\/watch?v=KrAf5ALLxGI\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Neighbors<\/span><\/a> <\/em><span data-preserver-spaces=\"true\">or<\/span> <em><a class=\"editor-rtfLink\" href=\"https:\/\/www.youtube.com\/watch?v=V3cKVsawfY8\" target=\"_blank\" rel=\"noopener\"><span data-preserver-spaces=\"true\">Animal House<\/span><\/a><\/em><span data-preserver-spaces=\"true\">.<\/span><\/p>\n<p><span data-preserver-spaces=\"true\">That said, when handled correctly in a high-demand area, student housing can be the gift that keeps on giving. As a fellow investor once told me when I bought my first student rental near a highly respected university, \u201cThis place isn\u2019t going anywhere.\u201d<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Many seasoned investors consider college rentals a real estate gold mine for both long- and short-term leases. Secure a rental apartment near a coveted institute of higher learning, and you [&hellip;]<\/p>\n","protected":false},"author":613725,"featured_media":178203,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":true,"footnotes":""},"categories":[7364],"tags":[],"class_list":["post-187466","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-housing-markets"],"acf":[],"comment_count":0,"_links":{"self":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts\/187466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/users\/613725"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/comments?post=187466"}],"version-history":[{"count":3,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts\/187466\/revisions"}],"predecessor-version":[{"id":187469,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts\/187466\/revisions\/187469"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/media\/178203"}],"wp:attachment":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/media?parent=187466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/categories?post=187466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/tags?post=187466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}