{"id":77048,"date":"2016-03-04T14:30:13","date_gmt":"2016-03-04T21:30:13","guid":{"rendered":"https:\/\/www.biggerpockets.com\/renewsblog\/?p=77048"},"modified":"2021-03-16T11:53:42","modified_gmt":"2021-03-16T17:53:42","slug":"2016-03-04-live-free-san-francisco-great-part-town","status":"publish","type":"post","link":"https:\/\/www.biggerpockets.com\/blog\/2016-03-04-live-free-san-francisco-great-part-town","title":{"rendered":"How to Live for Free in the Most Expensive City in America"},"content":{"rendered":"<p><i><span style=\"font-weight: 400;\">Special Thanks to <\/span><\/i><a href=\"http:\/\/www.mashvisor.com\" target=\"_blank\" rel=\"noopener\"><i><span style=\"font-weight: 400;\">Mashvisor.com<\/span><\/i><\/a><i><span style=\"font-weight: 400;\"> for providing some of the critical data used to create this piece.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">Let me tell you something that most people hate to hear:<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Where you live is up to you.<\/span><\/i><\/p>\n<p><span style=\"font-weight: 400;\">The wealth building process, including investing in real estate, is a direct function of both how much you <\/span><i><span style=\"font-weight: 400;\">earn<\/span><\/i><span style=\"font-weight: 400;\"> and how much your life <\/span><i><span style=\"font-weight: 400;\">costs<\/span><\/i><span style=\"font-weight: 400;\"> to maintain. If you live in an expensive city and you are an independent adult, <\/span><span style=\"font-weight: 400;\">you<\/span><span style=\"font-weight: 400;\"> are responsible for your high cost of living.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I made a very deliberate choice <\/span><i><span style=\"font-weight: 400;\">not<\/span><\/i><span style=\"font-weight: 400;\"> to move to an expensive city upon graduating college and sacrificed some earnings potential for a very real <\/span><span style=\"font-weight: 400;\">tens of thousands<\/span><span style=\"font-weight: 400;\"> of dollars in cheaper living expense. When you decide to live somewhere expensive, you forgo the opportunity to build wealth like those who live in other places.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If we accept this, then you have to understand that when you live in an expensive city like San Francisco, you forgo wealth building opportunities for the luxury of living there. I didn\u2019t understand this choice personally.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Then I visited.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I had the good fortune of being able to visit San Francisco last week on a business trip for BiggerPockets. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">I loved it. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">I get why the people who live there must love it, too. <\/span><\/p>\n<p>There\u2019s the gorgeous scenery, the coast, the beach, the mild weather, the beautiful buildings, and the lovely parks.<\/p>\n<p>There\u2019s great food, beer, restaurants, and entertainment.<\/p>\n<p><span style=\"font-weight: 400;\">But what really stands out are the people.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The tech entrepreneurs with their boundless optimism, many of the very best young people just getting started in life and working at the greatest companies in the world. Those continuing the decades old San Franciscan counterculture movement. And of course, those left behind by the incredible progress of the city &#8212; the homeless and beggars that are impossible to ignore.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-55307\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2014\/03\/sanfran-2.jpg\" alt=\"San Francisco Housing \" width=\"640\" height=\"339\" title=\"\"><\/p>\n<p><span style=\"font-weight: 400;\">Overall, there\u2019s a culture in San Francisco that is impossible to replicate &#8212; and one that might (for some folks) be impossible to walk out on.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">If that\u2019s you\u00a0<\/span><i><span style=\"font-weight: 400;\">and<\/span><\/i><span style=\"font-weight: 400;\"> you want to get involved in real estate, you are in a tough spot.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">That said, let\u2019s talk about the purpose of this article &#8212; how to get started in real estate in San Francisco (and expensive cities like it).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">First, let\u2019s define why traditional real estate investing is so difficult in San Fran. There are two main reasons:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">Real estate in San Francisco is among the most expensive in the country.<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Rents, while incredibly high, are some of the <\/span><span style=\"font-weight: 400;\">lowest in the country relative to property purchase price.<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">That second point is the real key here for the aspiring real estate investor. Most barriers in real estate can be overcome by finding great deals and by partnering with those who\u00a0have the capital to fund your new business.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if a property loses money, there\u2019s not much that can save you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While the average citizen might think that rents are crazy expensive (and they are!), for the owner of real estate, the rents are only material <\/span><i><span style=\"font-weight: 400;\">in relation to the purchase price.<\/span><\/i><span style=\"font-weight: 400;\"> Below, find a chart indicating some of the larger cities in the country. Here, we divide average Fair Market Rents (FMR) by the average sale price.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-77053 size-full\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Home_Values_Across_Major_Metro_Markets.png\" alt=\"Avg_Home_Values_Across_Major_Metro_Markets\" width=\"856\" height=\"413\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Home_Values_Across_Major_Metro_Markets.png 856w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Home_Values_Across_Major_Metro_Markets-300x145.png 300w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Home_Values_Across_Major_Metro_Markets-768x371.png 768w\" sizes=\"auto, (max-width: 856px) 100vw, 856px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-77050 size-full\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Annual_Rent_Across_10_Major_Metros.jpg\" alt=\"Avg_Annual_Rent_Across_10_Major_Metros\" width=\"841\" height=\"421\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Annual_Rent_Across_10_Major_Metros.jpg 841w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Annual_Rent_Across_10_Major_Metros-300x150.jpg 300w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Avg_Annual_Rent_Across_10_Major_Metros-768x384.jpg 768w\" sizes=\"auto, (max-width: 841px) 100vw, 841px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-77052 size-full\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Rent_to_Value_Ratios_Across_Major_Metros.jpg\" alt=\"Rent_to_Value_Ratios_Across_Major_Metros\" width=\"826\" height=\"373\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Rent_to_Value_Ratios_Across_Major_Metros.jpg 826w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Rent_to_Value_Ratios_Across_Major_Metros-300x135.jpg 300w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Rent_to_Value_Ratios_Across_Major_Metros-768x347.jpg 768w\" sizes=\"auto, (max-width: 826px) 100vw, 826px\" \/><\/p>\n<p><em>Note* &#8211; These graphs are provided using the data from BiggerPockets&#8217; <a href=\"\/renewsblog\/2015\/10\/14\/biggerpockets-real-estate-investment-market-index-best-worst-markets-real-estate-investors\/\" target=\"_blank\">real estate investment market index<\/a>.\u00a0<\/em><\/p>\n<p><span style=\"font-weight: 400;\">These three graphs tell us three things:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Rents in San Francisco are <\/span><span style=\"font-weight: 400;\">really expensive.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">Home values are <\/span><span style=\"font-weight: 400;\">insanely expensive.<\/span><\/li>\n<li style=\"font-weight: 400;\"><b>Because home values are so much more expensive relative to average rents in San Francisco, San Fran has one of the lowest rent-to-home-value ratios in the country.<\/b><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">These three points pose a challenge for landlords because when properties generate little cash flow per dollar of purchase price, it means that a leveraged real estate investment might negatively cash flow.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In other words, if you are an average Joe looking to buy traditional rental property, you will <\/span><b>bleed cash<\/b><span style=\"font-weight: 400;\">.<\/span><\/p>\n<p>That doesn\u2019t help us with our goal of living for free.<\/p>\n<p><span style=\"font-weight: 400;\">But is there a way to make this work?<\/span><\/p>\n<h2>Short-Term Rentals<\/h2>\n<p><span style=\"font-weight: 400;\">As I discovered on\u00a0my visit to San Francisco, not only are rents very high, but <\/span><span style=\"font-weight: 400;\">hotels<\/span><span style=\"font-weight: 400;\"> are very expensive as well. In fact, the entire short-term rental market is expensive. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">While searching for a place to stay on Airbnb, perhaps the largest short-term rental platform in the city (and the country), I was shocked at the absurdly high prices and the absurd places being offered.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">One of the cheapest spots near the financial district (where the conference I was attending was being held), for example, was going for $179 per night. This wouldn\u2019t be crazy\u00a0&#8212;\u00a0except that I was going to stay in a <\/span><i><span style=\"font-weight: 400;\">one bed, one bath 400 sq. ft. apartment with some random girl who would be selling the bedroom and sleeping on her couch!<\/span><\/i><span style=\"font-weight: 400;\"> What!?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">While I admire the amazing frugality of this particular woman, that seems a little extreme.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But it also sparked an idea &#8212; what if San Franciscans <\/span><i><span style=\"font-weight: 400;\">could<\/span><\/i><span style=\"font-weight: 400;\"> make this woman\u2019s strategy work as a true investment? What if they <\/span><i><span style=\"font-weight: 400;\">could<\/span><\/i><span style=\"font-weight: 400;\"> cash flow on these high end condos by renting them out on Airbnb? Perhaps that would allow them to take advantage of their love for and knowledge of the city and purchase property right in their backyard &#8212; property that actually makes some kind of financial sense.<\/span><\/p>\n<p><em><strong>Related:<\/strong> <a href=\"\/renewsblog\/2015\/03\/07\/airbnb-vstraditional-rental-income-creative-investors-cashflow-expensive-cities\/\" target=\"_blank\">AirBnB vs. Traditional Rental Income: A Creative Way for Investors to Cash Flow in Expensive Cities<\/a><\/em><\/p>\n<p><span style=\"font-weight: 400;\">Perhaps San Franciscans, like the mythical house-hackers of other cities (like myself here in Denver, CO) could live for free.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">So, I talked to my colleague Peter from <\/span><a href=\"http:\/\/www.mashvisor.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Mashvisor.com<\/span><\/a><span style=\"font-weight: 400;\">, and he generously donated some incredible data on Airbnb rental rates, occupancy, and competition (total listings) over the past few months. This data is broken down by neighborhood and includes only the ten neighborhoods in San Francisco that see the most Airbnb action. You can check out that raw data and some of my calculations for San Francisco in the spreadsheet <a href=\"https:\/\/www.biggerpockets.com\/files\/user\/ScottTrench\/file\/san-francisco-airbnb-rental-data\" target=\"_blank\">I built here<\/a>.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">I then took that data and made a little bar graph (you\u2019ll notice I like those). Here are the results:<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-77054 size-full\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Airbnb_Income_By_Neighborhood.jpg\" alt=\"Airbnb_Income_By_Neighborhood\" width=\"1014\" height=\"515\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Airbnb_Income_By_Neighborhood.jpg 1014w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Airbnb_Income_By_Neighborhood-300x152.jpg 300w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/Airbnb_Income_By_Neighborhood-768x390.jpg 768w\" sizes=\"auto, (max-width: 1014px) 100vw, 1014px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Let\u2019s break down what\u2019s going on here. Airbnb income is a function of two things:<\/span><\/p>\n<ol>\n<li><span style=\"font-weight: 400;\">Average rent per night<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Average occupancy<\/span><\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Unlike a traditional rental, where occupancy is usually 90 percent or higher, short-term rentals typically miss a few days per month. This means that cash flow can vary greatly depending on the month, the time of year, important events, etc.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The data here takes the average of both the nightly rate and the average occupancy levels. We then multiply that out to get an average monthly income based on historical averages. Note that some of these neighborhoods had particularly low occupancy rates (below 50 percent). While that may have something to do with that particular neighborhood, it seems to me that a great marketer could substantially improve on these income numbers with some intelligently applied effort.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Finally, in the dataset, we take the average sale price of the <\/span><span style=\"font-weight: 400;\">most commonly sold<\/span><span style=\"font-weight: 400;\"> type of property in that neighborhood. For most of the neighborhoods studied, we\u2019re looking at condos. But for the Silver Terrace and Outer Sunset neighborhoods, we look at single family homes (SFRs).<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Looking at the data, it looks like two neighborhoods, Cow Hollow and South Beach, might actually make mathematical sense, on average, for this particular strategy. It looks like the <\/span><span style=\"font-weight: 400;\">average<\/span><span style=\"font-weight: 400;\"> Airbnb listing could bring in almost $50K in revenue per year for those locations! This suggests to me that it IS possible to cash flow in San Francisco with a typical property in some of the most desirable neighborhoods in the city.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In Cow Hollow, for example, Airbnb provides <\/span><span style=\"font-weight: 400;\">al<\/span><span style=\"font-weight: 400;\">most twice<\/span><span style=\"font-weight: 400;\"> as much monthly income as Fair Market Rent for the city! And remember, that\u2019s the <\/span><em><span style=\"font-weight: 400;\">average<\/span><\/em><span style=\"font-weight: 400;\"> for this dataset. Think you could do better than average? I do.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Again, feel free to <a href=\"https:\/\/www.biggerpockets.com\/files\/user\/ScottTrench\/file\/san-francisco-airbnb-rental-data\" target=\"_blank\">download the dataset for yourself here.<\/a><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-70970\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2015\/03\/airbnb_expensive_real_estate_markets.jpg\" alt=\"airbnb_expensive_real_estate_markets\" width=\"702\" height=\"336\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2015\/03\/airbnb_expensive_real_estate_markets.jpg 702w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2015\/03\/airbnb_expensive_real_estate_markets-300x144.jpg 300w\" sizes=\"auto, (max-width: 702px) 100vw, 702px\" \/><\/p>\n<h2>Drawbacks<\/h2>\n<p><span style=\"font-weight: 400;\">I hope that so far I\u2019ve at least convinced you it is possible to cash flow in San Francisco. I still wouldn\u2019t touch this city as an outsider, and I\u2019m definitely not saying that things will be easy, but I hope the numbers I present here at least indicate that cash flow is <\/span><i><span style=\"font-weight: 400;\">possible<\/span><\/i><span style=\"font-weight: 400;\">. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s possible, that is, <\/span><span style=\"font-weight: 400;\">if<\/span><span style=\"font-weight: 400;\"> you can overcome some major hurdles:<\/span><\/p>\n<h3>Hurdle #1: You have to LIVE in the unit you are renting out.<\/h3>\n<p><span style=\"font-weight: 400;\">To quote Airbnb\u2019s website (a much more thorough explanation than we will delve into here and one that any and all parties interested in short-term rentals in San Francisco should reference in conjunction with the official documents distributed by the city government):<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><b>Primary Residency Requirement.<\/b><span style=\"font-weight: 400;\"> To register your listing, you must live there for at least 275 days per year (or if you haven\u2019t lived there for a full year, 75 percent of the days you have occupied the unit). This means, in effect, that your ability to share your space while you are present is unlimited, and you may rent out your entire space while you are absent for up to 90 days per year. Read more in the City\u2019s <\/span><a href=\"http:\/\/businessportal.sfgov.org\/start\/starter-kits\/short-term-rental\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Starter Kit<\/span><\/a><span style=\"font-weight: 400;\"> or on the <\/span><a href=\"http:\/\/www.sf-planning.org\/index.aspx?page=4004\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Planning Department\u2019s information page<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/li>\n<\/ul>\n<p>For more information on how to get started with short-term rentals on Airbnb, check out this Short-Term Residential Rental Guide, put together by San Francisco\u2019s government (also linked above in the Airbnb quote as a \u201cStarter Kit&#8221;).<\/p>\n<h3>Hurdle #2: There\u2019s a passionate lobby in San Francisco dedicated to stopping you from making money off short-term rentals.<\/h3>\n<p><span style=\"font-weight: 400;\">Those interested in short-term rentals in San Francisco should be aware that there is a very entrenched lobby against short-term rentals. This lobby likes to patrol the internet, Airbnb, and has even commented on my prior writing here on BiggerPockets.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This lobby is extremely diligent about fighting those looking to Airbnb their properties, as I can attest, having been called out by members of various anti-Airbnb lobbyists while discussing this very subject in the past.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A savvy short-term rental investor will carefully read the laws and follow the city\u2019s instruction to the letter. You have been warned &#8212; there are those who are strongly opposed to you succeeding in this type of investing, and they will do their best to bust you if you so much as put a toe out of line.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">By the way, I\u2019d be careful with condos, too. Surprise! Many of the folks that are against short-term rentals hold powerful positions in HOAs across San Francisco (read: if that\u2019s a surprise to you, you need to do more research before entering this game). Don\u2019t put yourself in a position where you could be vulnerable to a large HOA organization that prohibits short-term rentals. That can destroy your property\u2019s income potential overnight. <\/span><\/p>\n<h3>Hurdle #3: San Francisco charges a tax on short-term rentals.<\/h3>\n<p><span style=\"font-weight: 400;\">San Francisco charges a tax on all short-term (less than 30 days) rental income. This tax is 14 percent and will be paid by the guests. You\u2019ll have to note to the guests that this is a fee that will increase the cost of their stay. While the guests pay it and Airbnb will generally take care of the collection and remit payment to the city, it certainly doesn\u2019t help your cash flow, and it\u2019s not very much fun to pay as a visitor.<\/span><\/p>\n<p><em><strong>Related: <\/strong><a href=\"\/renewsblog\/2015\/10\/14\/biggerpockets-real-estate-investment-market-index-best-worst-markets-real-estate-investors\/\" target=\"_blank\">BiggerPockets Real Estate Investment Market Index: The Best (and Worst) Major Markets for Real Estate Investors, 2015<\/a><\/em><\/p>\n<h3>Hurdle #4: The price of property is prohibitive to most.<\/h3>\n<p>All of this talk about how the numbers might work out for the savvy San Franciscan investor or resident looking to live for free is great, but it ignores the fact that property is so expensive in the first place. How on earth are you going to afford a multi-million dollar single family home or even a condo in a part of town that is reasonable to live in?<\/p>\n<p><span style=\"font-weight: 400;\">This is the part where you have to get creative. Unless you make several hundred thousand dollars per year, you probably won\u2019t be able to make this strategy work with a traditional bank or lender. You may need to team up with wealthy investors, split equity, and find ways to manage a business that is integrated with your life for mutual financial gain. Or you may need to get creative with your debt structure and find a way to gain access to tremendous leverage.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Either way, you will likely have to give up something to purchase property. This will likely affect your returns, but might just be enough to put you in a position to make big profits from future appreciation and enjoy a great part of a great city for free.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-76885\" src=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/crowdfunding.jpg\" alt=\"crowdfunding\" width=\"702\" height=\"336\" title=\"\" srcset=\"https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/crowdfunding.jpg 702w, https:\/\/www.biggerpockets.com\/blog\/wp-content\/uploads\/2016\/02\/crowdfunding-300x144.jpg 300w\" sizes=\"auto, (max-width: 702px) 100vw, 702px\" \/><\/p>\n<h2>A Few Quick Airbnb Tips<\/h2>\n<p><span style=\"font-weight: 400;\">There are a two basic, probably obvious points that I want to leave the future Airbnb investor with before concluding this guide:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\"><strong>Airbnb income is heavily dependent on location.<\/strong> Obviously, people want to visit your city and be located within walking distance to the great things your town has to offer. That means getting a great spot within a great neighborhood is critical to long-term Airbnb success.<\/span><\/li>\n<li style=\"font-weight: 400;\"><strong>Reviews are key. <\/strong><a href=\"http:\/\/mashvisor.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Mashvisor<\/span><\/a><span style=\"font-weight: 400;\"> has found that somewhere in the ballpark of 10 reviews creates a huge increase in demand for Airbnb hosts. Prior to your first ten reviews, expect to have some more vacancies than you might have planned for. Once you get those first 10 reviews, however, vacancy rates seem to drop, and your situation continues to improve as the reviews keep coming. Interestingly, great reviews don\u2019t seem to make a vast difference from \u201cOK\u201d reviews, but bad reviews really do hurt. I guess guests just don\u2019t want to have a <\/span><i><span style=\"font-weight: 400;\">terrible<\/span><\/i><span style=\"font-weight: 400;\"> experience, and ten \u201cOK\u201d reviews are a good start to providing assurance that you aren\u2019t ridiculous and\/or likely to terrorize your guests. Don\u2019t give up until you\u2019ve got those first ten or so reviews (as long as they aren\u2019t bad!) &#8212; it\u2019s then that you\u2019ll be over that initial hump and (hopefully) begin to really scale.<\/span><\/li>\n<\/ul>\n<h2>Conclusion<\/h2>\n<p><span style=\"font-weight: 400;\">If the above is TL;DR, here are the key points:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The math that I\u2019ve done for you, with the help of our friends from <\/span><a href=\"http:\/\/mashvisor.com\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">Mashvisor.com<\/span><\/a><span style=\"font-weight: 400;\">, seems to indicate that it IS possible to seek out some cash flow from real estate in downtown San Francisco using Airbnb. That\u2019s the good news.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The bad news is that this cash flow requires work, property is expensive and hard to finance, and you will face scrutiny and opposition from folks all around the city looking to stop you.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">San Francisco, I love your city, but I\u2019m not putting MY dollars in your real estate. That said, if YOU love it enough, there\u2019s no reason why you can\u2019t push through these barriers and put in a little sweat. If you can use math, common sense, creative financing, and carefully toe the line, you might just be able to own some great property and enjoy your beautiful, wonderful culture for free, courtesy of Airbnb.\u00a0<\/span><\/p>\n<p><i><span style=\"font-weight: 400;\">Mashvisor aggregates data on traditional and Airbnb rental income to help real estate investors research and analyze neighborhoods, cities, and regions for investment opportunities. Their data may be helpful to investors seeking to perform analysis similar to that done in this article, in cities and regions around the country. Thanks again to them for providing this information for free to BiggerPockets!<\/span><\/i><\/p>\n<p><strong>Please leave a comment letting me know if you think this strategy would work &#8212; or if you&#8217;ve found a way to cash flow in an expensive city, let me know how you&#8217;ve done it!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Special Thanks to Mashvisor.com for providing some of the critical data used to create this piece. Let me tell you something that most people hate to hear: Where you live [&hellip;]<\/p>\n","protected":false},"author":1676,"featured_media":96322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[5528],"tags":[],"class_list":["post-77048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-real-estate-news"],"acf":[],"comment_count":0,"_links":{"self":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts\/77048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/users\/1676"}],"replies":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/comments?post=77048"}],"version-history":[{"count":0,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/posts\/77048\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/media\/96322"}],"wp:attachment":[{"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/media?parent=77048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/categories?post=77048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.biggerpockets.com\/blog\/wp-json\/wp\/v2\/tags?post=77048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}