{"id":85979,"date":"2017-02-08T05:00:55","date_gmt":"2017-02-08T12:00:55","guid":{"rendered":"https:\/\/www.biggerpockets.com\/renewsblog\/?p=85979"},"modified":"2021-09-12T21:10:11","modified_gmt":"2021-09-13T03:10:11","slug":"voice-broadcasting","status":"publish","type":"post","link":"https:\/\/www.biggerpockets.com\/blog\/voice-broadcasting","title":{"rendered":"3 Ways Voice Broadcasting Can Help Real Estate Agents Close Deals"},"content":{"rendered":"\n

As a real estate agent<\/a> in the digital technology age, you should be using multiple tools to boost your clientele and close deals. If you ignore the many options available, you\u2019ll likely fall behind. Voice broadcasting is one tool with many uses for the savvy agent.<\/p>\n\n\n\n

Essentially, voice broadcasting is a service<\/a> in which the phone system dials a list of numbers you provide and plays a pre-recorded message to either an individual or a group of people. It\u2019s one of the most effective ways to reach multiple customers or to answer frequently asked questions for new clients.<\/p>\n\n\n\n

3 Uses of Voice Broadcasting for Real Estate Agents<\/h2>\n\n\n\n

There are many applications for real estate agents seeking contact with both new and existing customers. As an agent, you may find your own unique uses for voice broadcasting, but here are some of the most common.<\/p>\n\n\n\n

1. Canvas neighborhoods.<\/h3>\n\n\n\n

If you want new clients, you should start by cold calling the neighborhoods you\u2019re familiar with.<\/p>\n\n\n\n

With voice broadcasting, you can easily leave voicemail messages full of information to pique a potential client\u2019s interest. For example, you might leave a message about high foreclosure rates or high numbers for new listings to create a sense of urgency for both buyers and sellers. This is a great way to generate conversions from clients who may not have an agent in mind.<\/p>\n\n\n\n

Related:<\/strong> The 3 Biggest Drawbacks of Being a Real Estate Agent in This Day and Age<\/a><\/em><\/p>\n\n\n\n

It\u2019s easy to purchase lists of phone numbers for this very purpose, and you can call thousands of numbers in a short amount of time, almost guaranteeing at least one new contact with each sweep. New clients can easily contact you with the provided information.<\/p>\n\n\n\n

2. Improve client services and communication.<\/h3>\n\n\n\n

Sometimes, you\u2019re just too busy to handle all of your clients\u2019 questions right away. Using a voice broadcasting system is a simple way to improve your services. Regular messages or phone calls about important information in the home selling or buying process are highly beneficial for clients who may be unfamiliar with the process. Because it\u2019s automated, your clients get their answers without taking up any of your time.<\/p>\n\n\n\n

Voice broadcasting can be easily customized to give the call recipient options as well. For example, if they want to hear answers to frequently asked questions about mortgage options, they can press one. If they want to hear tips from experienced real estate agents on getting a home inspection, they can press two, and so on.<\/p>\n\n\n\n

Communication gets a lot easier<\/a> with this automated service, as it sends appointment reminders, promotions, or updates on specified listings. It can keep clients in the loop and avoid miscommunications.<\/p>\n\n\n\n

3. Enhance marketing campaigns.<\/h3>\n\n\n\n

Most real estate agents utilize a calling campaign to attract new clients. They purchase phone numbers and call people regularly with special offers, compelling information, and advertisements. With voice broadcasting, it\u2019s easy to automate the process and enhance your marketing calls.<\/a><\/p>\n\n\n\n

Related:<\/strong> 8 Indisputable Reasons Real Estate Agents NEED to Prioritize Email Marketing<\/a><\/em><\/p>\n\n\n\n

If your message is appealing, warm, friendly, and offers value to a customer base, you will get returned calls. Oftentimes, your broadcast will reach a customer just in time for them to need a real estate agent, and because you reached out first, you\u2019ll win their loyalty.<\/p>\n\n\n\n

\n\n\n\n \n
\n \n\n
\n \n\n
\n
\n \n\n

Find the Right Agent, Close the Best Deal<\/p>\n\n\n\n

Step #1: Use Agent Finder to match with top investor-friendly<\/strong><\/em> real estate agents to help you find, analyze, and close your next deal.<\/p>\n\n\n\n

\n Find an Agent<\/a>\n <\/div>\n\n <\/main>\n <\/div>\n\n
\n \n <\/div>\n <\/div>\n<\/div>\n\n <\/div>\n \n\n\n
\n \n
\n \n\n
<\/div>\n\n\n\n
\n \n\n
\n
\n \n\n

Join the community<\/h3>\n\n\n\n

Ready to succeed in real estate investing? Create a free BiggerPockets account to learn about investment strategies; ask questions and get answers from our community of +2 million members; connect with investor-friendly agents; and so much more. <\/p>\n\n\n\n

\n Sign Up<\/a>\n <\/div>\n\n <\/main>\n <\/div>\n\n <\/div>\n<\/div>\n\n\n
<\/div>\n\n\n <\/div>\n <\/div><\/div>\n\n\n\n
\n\n\n\n

How to Craft a Compelling Voice Broadcast<\/h2>\n\n\n\n

Success in any of the above endeavors isn\u2019t guaranteed unless you\u2019ve crafted a particularly compelling voice broadcast.<\/p>\n\n\n\n

The first step is choosing a simple tool for sending your broadcast. An industry favorite is DialMyCalls<\/a>, which allows you to message up to 200,000 people at once. There\u2019s also SimplyCast<\/a>, CallFire<\/a>, and DialogTech<\/a> if you want to review your options.<\/p>\n\n\n\n

Next, record your message. If you\u2019re looking to send a strong message that will bring you return calls, here are some things to keep in mind:<\/p>\n\n\n\n