what are some of the best marketing strategies used to sell your real estate....Hidden secrets!!

i think if you have an interesting niche or more exotic type of property, id look into selling them to rich europeans or rich south american investment groups. every now and then, i hear about them purchasing things like a small 34 unit motel on the florida beach for something ridiculous like 3.6 million

other than that, my only strategy would be to pick a solid realtor and just wait for the best offer

thanks