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Direct Mail Frequency/Duration

4 Replies

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  • 1
Jacob Boesen
  • 5 posts
  • 1 votes

Jacob Boesen
from Smyrna, Georgia

posted about 4 years ago

As a new member of BP I recently discovered the BP Podcast I decided to start from the beginning and I really enjoyed episode 12 with Sharon Vornholt (side note to Josh Dorkin and Brandon Turner, I enjoy all of them!).  I like the idea of being persistent with direct mailings.  My question is what is the best number of direct mailings to send to someone and how frequently? I'm sure like every question in real estate the answer is "it depends" haha but if anyone could share what works best for them it would be a big help!

Thank you,

Brandon Turner
  • 13K posts
  • 3.3K votes

Brandon Turner
Investor from Montesano, WA

replied about 4 years ago

Hey @Jacob Boesen  thanks so much! Glad you are enjoying it. There are a few podcast episodes with direct mailers, so be sure to listen to those also, but yeah - the one with @Sharon Vornholt  was awesome! 

Anyway, I thought I would bump your thread a bit! I'm sure @Michael Quarles  or @Jerry Puckett  would have some insight also :)

Sharon Vornholt
  • 796 posts
  • 595 votes

Sharon Vornholt
from Goshen, KY

replied about 4 years ago

Jacob -

I would recommend that you get a list that is the size you can mail to every month; that is the key; mail to them monthly until one of 3 things happen;

  • You buy the house
  • Someone else buys the house
  • Or they are removed from your list for some reason (such as they ask to be removed)

Sharon

PS: @Brandon Turner  - thanks for the shout out.

Blake Reynolds
  • 86 posts
  • 23 votes

Blake Reynolds
from Salt Lake City, Utah

replied almost 4 years ago

@Sharon Vornholt

So I just jumped in to this thread looking for some more information on Direct mail frequency. Do you find that the one month interval is the best? I have been curious about mailing once every week or every other week. Just curious to see what your thoughts on that are.

Thanks

Sharon Vornholt
  • 796 posts
  • 595 votes

Sharon Vornholt
from Goshen, KY

replied almost 4 years ago

Mail once a month Blake. Remember that you will be mailing for a very long time; until you buy the house, someone else buys the house or they are removed from your list for some reason.

Sharon

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