I was curious if anyone has tried putting flyers on mailboxes. Also is this legal and has anyone had any success with this. Thank you
Man I wouldn't do that at all my friend. You can make a lot of people upset and hurt your business reputation before even getting off the ground. Just create you an awesome educational real estate website that include all information.
Then you should just do online and offline marketing to drive people to the website who are searching online. This is the best route to go that is 100% safe.
If you are affixing the proper postage and sending them via US Mail, then they 'may' be worth it.
If you are merely planning on stuffing some papers into people's mailboxes, then no, definitely not worth it. Also a federal offense, if I am not mistaken.
Don't be cheap about mailing man. If anything, put door hangers/flyers on the properties. Don't do the "mailbox stickers" lol
It is a federal offense to attach anything or put anything into a mailbox without proper postage.
Having flyers, door hangers or post-it notes delivered and placed on the front door can be VERY effective, but is considered geographic marketing.
You can target good geographic areas that match your business model and have some great success with it. Most often people will use this option in median to slightly lower value areas where there may be a good amount of homes that you would be interested in wholesaling to a rehabber.
If you're interested in doing more targeted marketing, to specific groups, such as divorces, probate, expired listings, free & clear houses, etc. then I would recommend a good, cheap postcard being mailed through usps.com.
The postcard would have to have a compelling headline and you would want to hit the same list 4+ times in order for it to be most effective. Depending on the list, I would recommend probably quarterly or even monthly for some of the lists. Depends on the business model you're intending to work.
Thank you for some great insight
I work part time for USPS - yes, illegal.. federal offense.
mailing postcards, etc though, to targeted areas seems to work well sometimes.
Has anyone ever actually gotten in trouble for putting fliers in or on a mailbox? I was walking around a neighborhood I just did a deal in looking for other houses, talking to residents, etc. I had printed some fliers with a rubber band through a hole to put on doorknobs. I put a few on mailbox flags at first without even thinking about it. People do it to my house I live in all the time and I never thought about the legal aspect.
Then I come home and search for flyers to see what other people do and this is the first thread I see hah
also, are there any articles about what makes a good door hanger/flyer? I made mine and as soon as I put them out I realized I should have written something indicating if they knew someone who wanted to sell I pay referral fees.
i read on another board where the postal station called the number on the flyer chewing them out. They let em off the first tie with a warning. Just not worth the risk, Place the flyers on doors fences or even inside a bag with a rock.
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