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Marketing Your Property

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Cory Boren
  • Investor
  • Houston, TX
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60
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Direct Mail Success in Houston

Cory Boren
  • Investor
  • Houston, TX
Posted Jun 25 2015, 20:51

I am thinking about starting a direct mail campaign and was wanting some advice.  I have been investing for over 14 years and have done only a few deals per year by word of mouth and deals that have fallen in front of me.  I have driven for dollars in the past and that seems to work pretty well but I think sending out mass flyers will work better.  These are my numbers:  Letters .13 Stamps .49 Envelopes .17 

On average of 2 hours = 17 leads .25 tank of gas and 30 miles = .56 *numbers based on V8 truck, gas and depreciation

total of $1.35 per lead and 4 hours spent 

my conversion rate is 1 buy

Can someone share their numbers so I can compare. 

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