out of state address, open rate success

6 Replies

Good Day, 

My real estate investing business is based in Arizona, but I'm working in Texas. No big question there. 

I do have a question about using the Arizona based address for the return address OR using my partner's address, based in Texas? 

Do you see a higher open rate based upon a local address or out of state address? 

Good Morning Michael, 

Clearly, you're sending out a lot of yellow letters. You would say putting out of state address on there wouldn't make a difference compared to an in-state address? 

How's your call rate?

@Matt McConkey

Response rate is awesome... 

However keep in mind that you must cluster market.

I send the following

  • Small Text PC
  • Yellow Letter
  • Large Text PC
  • Professional Letter with flyer insert
  • Greeting Card
  • ZipLetter

We buy everything over the telephone so seeing the seller , house and where we are isn't relevant to a motivated prospect,

Michael, You're right, if there's enough motivation, no one will care where the purchaser is from, but rather how quickly they can pay. 

Thank you for explaining your whole letter campaign and this to me! 

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