Direct Mailings...
I am curious to know everyone's ideas on what they find to be most effective in the text of their mailings.
What do you actually write on your letter/postcard that you think motivates the seller to call you. Or does it even matter what you write as long as the seller is consistently receiving your mailings?
I ask because I have been using the same post card mailing since day one and although it has been very effective I never tried another way, and perhaps I am missing something that can increase my business.
Lafi Siyam