Lists, lists, lists.
Hey gang,
Hoping I could get a little feedback about which lists people mail and which have worked well for people. My partner and I plan to start mailing about 1500 names a month come September 1. So, we obviously need to decide on which list to mail.
I gather that absentee owner is really overworked. I hear a lot of people work it in Milwaukee, and everyone on the podcast basically says they don't use it. It seems to be the easiest and cheapest list to mail, hence a lot of people are probably doing it.
I like the podcast with Michael Quarles where he talks about equity lists. I'll probably perform some variation on this, but I just thought I'd ask what criteria has worked well for people as I'm brainstorming which we'll use.
Thanks in advance.
JTM