Marketing to Probate "Interested Parties"
Does anyone market to the "Interested Parties" in a probate case in-addition to the Personal Rep/Executor?
I was recently thinking that doing so could improve the response-per-subject property rate.
For example, I'd think that we'd have a better chance at getting a response about 123 Main St. if I'm consistently mailing 4 people (the Executor/PR plus the 3 Interested Parties), than if I was contacting the Executor alone.
I also think it could help you potentially develop rapport with multiple people that have influence on what ends up happening with the Decedent's property.
I've seen it over-and-over where the Executor likes our offer, and just wants to "get it over with," only to have other family members talk them out of accepting the cash offer.
Questions:
- Is it legal to reach out to the Interested Parties as well, or can you only contact the Executor alone?
- Have you found it more effective to market to the Interested Parties in-addition to the Executor?