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Marketing Your Property

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Ahmad Mian
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PostCard Automated Services

Ahmad Mian
Posted Apr 16 2022, 17:41

Hello All.

I am beginning my real estate investor journey and looking to create a solid marketing strategy. One question I had was which is the best direct mailing service? Looking for a service to create and deliver postcards to a list of addresses. Any suggestions?

Also - if someone could recommend an overall CRM software that includes this service, that would be amazing!

Thank you!

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Kyle Curtin
  • Real Estate Agent
  • Tewksbury, MA
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Kyle Curtin
  • Real Estate Agent
  • Tewksbury, MA
Replied Apr 17 2022, 08:18

Hi Ahmad!,

    First, congratulations on breaking ground and beginning the journey! It will be a long and enjoyable journey that hopefully leads to many different forms of abundance in your life!

There are a few different options that I can recommend to you!

1.) Propstream.com -I have used Propstream to create mailing lists, but have not used their automated postcard/letter mailing arm. Propstream is essentially an all in one software that is $99 a month (as of 4/17/22!) that allows you to create very targeted mailing lists, skip trace them, as well as automatically sending direct mail templates (or uploading yours if you have one of your own!) you can choose from to your list. They do charge a certain amount of cents per contact (per address on your list) for the skip tracing and sending mailers portions.) I love the software for creating lists! I have used Hubspot.com as a free CRM to pair with propstream to be able to write down notes from talking to sellers and creating notifications to follow up, etc. 

2.) Open Letter Marketing LLC -I have not personally used Open Letter Marketing yet, but I am in a small group that is going to use this company to try to wholesale in some of our local markets. It has been widely recommended over BP!

I hope this helps,

Kyle

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Jerryll Noorden#1 Wholesaling Contributor
  • Flipper/Rehabber
  • Wilton, CT
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Jerryll Noorden#1 Wholesaling Contributor
  • Flipper/Rehabber
  • Wilton, CT
Replied Apr 18 2022, 07:55

Ask yourself this.

WHY did you even decide to do DMM?

Its something people that have absolutely no clue of anything do. It is ridiculous. Why?

Read this

https://www.biggerpockets.com/...

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Find, Vet and Invest in Syndications
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BiggerPockets
PassivePockets will help you find sponsors, evaluate deals, and learn how to invest with confidence.

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Jake Soper
Pro Member
  • Real Estate Consultant
  • Lawrence, MA
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Jake Soper
Pro Member
  • Real Estate Consultant
  • Lawrence, MA
Replied Apr 18 2022, 09:01

Hi @Ahmad Mian , I'd be happy to help with any direct mail questions. Same for you @Kyle Curtin, and thank you for the recommendation! Word of mouth continues to be our best marketing channel.

Despite what the nay sayers think, direct mail done in a targeted and personalized manner does convert. Many of our top customers use direct mail in tandem with a highly credible + converting website. 

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Joshuam R.
  • Specialist
  • Florida
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Joshuam R.
  • Specialist
  • Florida
Replied Feb 4 2023, 19:53
Quote from @Jake Soper:

Hi @Ahmad Mian , I'd be happy to help with any direct mail questions. Same for you @Kyle Curtin, and thank you for the recommendation! Word of mouth continues to be our best marketing channel.

Despite what the nay sayers think, direct mail done in a targeted and personalized manner does convert. Many of our top customers use direct mail in tandem with a highly credible + converting website. 



"highly credible + converting website" meaning your own company site.

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Jake Soper
Pro Member
  • Real Estate Consultant
  • Lawrence, MA
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Jake Soper
Pro Member
  • Real Estate Consultant
  • Lawrence, MA
Replied Feb 6 2023, 06:25

Yes exactly @Joshuam R.. Most people are going to do some research online when they get a piece of direct mail before reaching out. If your site can capture them there, you have a chance to nurture them before they reach out. Or, collect their info so you can reach out first.