Marketing Materials Without being Incorporated
I would like to have professional marketing materials for my first and subsequent house hacks although I wont be incorporated. Is this legal? I would have a "business" name and logo.
Yes it is possible. You would be operating as a sole proprietor though. It comes with more legal liability, which is why most don't do business this way.
@David Grado, I agree with @Edward Stephens. While I'm not positioned to provide legal advice, it is legal to create marketing materials and use a business name and logo for your house hacking activities without being incorporated. However, make sure you're not misleading customers or violating any laws or regulations. Depending on the specifics of your situation, it may be beneficial to form a legal entity such as an LLC to protect yourself and your assets.
Quote from @David Grado:
I would like to have professional marketing materials for my first and subsequent house hacks although I wont be incorporated. Is this legal? I would have a "business" name and logo.
Forming an LLC is not that difficult. It shouldn't be seen as a big deal, but somehow it is or it's acknowledged as a big step. Super easy to do. Different in each state, but you'll just pay an annual fee with the business registry of your state and most likely your county/city and then you have an LLC. Doesn't mean you are legally protected, but you have an LLC. Either way, you can send marketing material out as a sole proprietor or incorporated. Just be clear about your intentions and don't screw anyone over. Basic business practices. This is a smart idea to try if you're not finding what you need on the open market! Go find it off-market. Good work! Let us know if you want us to review your material or if you find a deal through your marketing. Best of luck and happy hunting!