Favorite Marketing Techniques
Hello everyone, what is everyone's favorite marketing technique for finding off market properties? What ones work best for your area & what ones do you enjoy to do the most? I am currently only using cold calling and a bandit sign campaign I started Nov 2020. I plan to use yellow letters within the next month.
Andrew, In my successful experience, cold calling and sending out letters are an outdated hard way of getting leads. For example - how many properties can you really see driving? Then skip tracing them then hoping the owner can actually entertain your idea of buying their home. I feel this is an outdated way of trying to get in front of motivated sellers. We are in the 21st century and a lot of digital marketing can be applied to easily make great use of your time. For example, I have a full time job, run a company on the side, and find my own deals as well and do flips. We all have the same 24 hours, its what we choose to do with it that makes the difference. In business its leveraging technology and your skill set to find unique ways to make your processes efficient, cheaper, faster, and to be able to scale it.
I pretty much wrote this for another person as well - I think if you focus on social media marketing and digital marketing it paves the way to getting better and faster results.
@Ray Danishyar Definitely understand that, and thank you for the great reply. The list I'm cold calling was pulled as an absentee high equity list. I am going to defiantly look into marketing through social media, website seo, & other way of digital ads.
Calling, texting and targeted emails are my go to methods. Consistency is the key and is more important than the technique used in my opinion.
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Real Estate Agent Ohio (#2021008169)
- 614-502-5316
- http://linktr.ee/joshjanus
- [email protected]
- Podcast Guest on Show #1
Hey @Joshua Janus What text messaging platform do you use? Im looking to add another marketing stream to my business.
FollowUpBoss
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Real Estate Agent Ohio (#2021008169)
- 614-502-5316
- http://linktr.ee/joshjanus
- [email protected]
- Podcast Guest on Show #1
My top 3 channels for motivated leads are cold calling, text messaging through Launch Control, and direct mail! Had tons of success last year with these strategies and as someone mentioned, consistency is the key to making it all work.