First Direct Mail Call Back

2 Replies

I just received my first call from my direct mailing sent out 2 days ago. I was very nervous but after about five minutes of talking to myself I built up the courage to call back. After our conversation I'm wondering if I should even make him an offer or if he is just toying with me. He is a causal buy and hold investor in the area that owns a few properties and his wife is a real estate agent. He doesn't seem to have any motivation and to me just seems to want an offer because he's curious. He won't give me an exact amount that he owes but he does have equity in the place. Being he is lacking the key thing to a good wholesale deal, motivation, and his wife is an agent so if he wanted to sell he would just use her, should I bother with this or just thank him for his time and be done with it.

Originally posted by @Cameron Berens :

I just received my first call from my direct mailing sent out 2 days ago. I was very nervous but after about five minutes of talking to myself I built up the courage to call back. After our conversation I'm wondering if I should even make him an offer or if he is just toying with me. He is a causal buy and hold investor in the area that owns a few properties and his wife is a real estate agent. He doesn't seem to have any motivation and to me just seems to want an offer because he's curious. He won't give me an exact amount that he owes but he does have equity in the place. Being he is lacking the key thing to a good wholesale deal, motivation, and his wife is an agent so if he wanted to sell he would just use her, should I bother with this or just thank him for his time and be done with it.

I would ask him to join my buyers list. Not sure what your original medium of marketing was but send him some more intense marketing, something personal. A letter combating all of the 'issues' he brought up during the call. Don't forget to ask him for referrals! I wouldn't let any leads to go to waste without exploring every possible option for the lead.

@Eric H.   Thanks for the advice. Being this is my first direct mail campaign I didn't make any decision from the first phone call I told him I would talk with my partners and get back with him within the next 24 hours. If a deal can't be made from this call I will definitely ask about him joining my buyers list for the future.

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