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Posted 6 months ago

Why California Home Buyers, Investors & Families Turn to Private Money

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In today’s competitive California real estate market, traditional home loans (banks, credit unions, conventional loans) often fall short—especially for borrowers with poor credit, real estate investors, and buyers with unconventional income or properties require repairs.

That’s where Private Money loans (also known as Hard Money Loans) come in! At Pacific Direct Mortgage we specialize in short-term, fast, and creative financing solutions for those scenarios where banks say no.

Our private lending programs help homebuyers, parents, investors, and real estate professionals assist buyers who:

  • * Have difficulty proving income.
  • * Face high debt-to-income ratio challenges.
  • * Need bridge loans to close quickly in time-sensitive situations.
  • * Want to seize opportunities in both Northern and Southern California real estate markets.

Whether you're a parent assisting your child, a real estate broker or agent helping clients close on time, or an investor seeking investments, Pacific Direct Mortgage is here to provide tailored private lending options that fit your goals.

📞 Explore fast, flexible & forgiving private lending options in California by calling us at 707-708-0797 or visiting our website at www.pacificdirectmortgage.com. Learn how our Private Money/Hard Money loans and Bridge loans can make homeownership possible for your family or your clients in California's competitive real estate markets!

Ken & Ari Walker

Husband & Wife Team
Phone: 707‑708‑0797 / Office: 1400 N. Dutton Ave #22 Santa Rosa, CA 95401
Ken: CA DRE Broker #01858042 / NMLS #1221130
Ari: CA DRE #01858152 / NMLS #2170867

Ken & Ari are a husband & wife team with combined 3+ decades in real estate and private money industries. They own Pacific Direct Mortgage & Real Estate, specializing in Private Money loans (also known as Hard Money home loans). Having helped thousands of Borrowers & working directly with Brokers, Agents and Lenders to help when needed with fast, flexible, alternative financing for real estate purchases and refinances throughout California. No issues with DTI ratios, credit issues, property condition, difficult to prove income ‑ we want to help!



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