Since you’re reading the BiggerPockets blog right now, I presume two things about you; you’re a real estate investor/agent/professional (or aspiring to be) and you use email on a frequent basis. If only one or neither of those traits apply to you, then read on as you may benefit as well.
Today I’m going to touch on organization in your business. I stay organized in my daily business activities via Microsoft Outlook 2007. I don’t think I’d be able to function without it.
Microsoft Outlook is primarily an email application that is chock full of various features that will allow you to not only manage your emails, but your business calendar, business contacts, tasks, notes, and etcetera. And with the advent of the Smart-Phone, most of what is managed via Outlook can also be synced to your cell phone, allowing you to stay organized on-the-go. You don’t need one of those sexy iPhones. I have a good ‘ole Treo and it does the trick.
How can Microsoft Outlook 2007 help me better organize my emails?
One of the new features of Microsoft Outlook 2007, that wasn’t available in version 2003 or earlier, is the category feature. You can categorize all of your incoming, outgoing, and deleted mail. I primarily, focus on categorizing my incoming mail. As you’ll see in the image below, I have titled multiple categories that apply to my real estate investing business. Specifically, the email pictured is categorized as a “Business Voicemail” as it was a voicemail left on one of my many Google Voice phone numbers.
So let’s say that I wanted to view all of my emails categorized as “Business Voicemails” at once. If I wasn’t using Outlook, I would have to search by keywords, or maybe just manually go through all of my emails. But since I’m using Outlook, I can go from this view which contains multiple categories (notice the category-colors):
The categories that you designate not only can apply to emails, but to your Calendar, Contacts, Tasks, Notes, and Journal entries.
By organizing and categorizing many aspects of your business via Microsoft Outlook, you will be better able to efficiently run your business.