Author Christian Russell

Christian creates dangerous internet strategies at

Real Estate Marketing
5 Bloggers: How to Give Yourself a Raise Today

The thing I love about running my internet business is that if things are awesome, I can gloat a little bit and revel in my own genius. And when things suck, I have no one to blame but myself. Make no mistake about it, if you make the decision to run your own company you’re going to experience a little of both 😉

The cool thing is that by running a blog you can give yourself a raise anytime you want. How is this done? It’s done by paying attention to the little details. This isn’t my favorite thing to do, but it’s necessary from time to time.

Some prerequisites

First things first. In order to implement the detail-tweaking recommendations I will give you here in a minute, it’s essential to first have a couple things in place. Without these two prerequisites, you aren’t going to get much fruit from your labor.

  1. Be working in a niche where you have actual expertise or something valuable to offer.
  2. Have a responsive readership. Not necessarily a large readership (what is LARGE, anyway? Large according to who?), but you need to have a community of readers that actually read your stuff and pay attention to what you’re doing.
Editor's Choice
18 8 Tips on Running Your Blog Quickly and Efficiently

For professionals and business owners, time is scarce, yet it should be clear by now that blogging offers such a strong return that it should not be ignored. So what’s the solution? How is it possible for a busy professional to work blogging into an already crazy schedule? Here are a few tips:

Tip one: Just post once or twice a week

It’s been said that posting every day is great for search rankings. It’s true that more is better if you’re shooting for the best search rankings possible. However, search rankings are only one of many ways to benefit from blogging. And not posting every day does not detract from any of those other benefits. It also does not remove all search ranking benefits. Many, many successful bloggers only post once or twice a week. Post every day if you like and can maintain that type of schedule. However, don’t think about it in black and white. If you can only post once a week or so, there is still a lot of good you can do with a blog. Not being able to post something new every day is not a reason to not start a blog for your business.

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