In basketball, the player that stands by the net the entire game and takes the easy shots is considered a cherry picker. This is frowned upon because they want you to be more engaged in the game. They want you to sweat and push your self so hard to earn each and every point. Not take the easy way out and cherry pick all day.
That’s not how you play the game, right?… Or is it?
Let’s get right to the purpose of this post. Because I’m not here to talk about going in the field and picking cherries and I’m not here to talk about the game of basketball.
I’m here to talk about the game of real estate and whether the concept of cherry picking in real estate can help or hurt your business. I’m also going to let you in on why I don’t follow the “first come, first serve” rule in my business and why you shouldn’t either.
But first, let’s start this off the right way…