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Real Estate Marketing

Heavy Traffic album coverIn my last post, I shared with you the first 3 ways to drive traffic to your real estate website without search engines.  If you missed that post, you can see it at 7 Ways to Drive Traffic To Your Real Estate Web Site Without Search Engine Listings – Part 1.

In today’s article, part 2 of this short series, I am going to give you the next 4 ways to drive traffic to your real estate website.  Let’s get started then, shall we?

Strategy #4 – Joint Ventures

This strategy is one of the most overlooked and ignored strategies out there.  Why?  Because a lot of real estate investors view it as “my competition will steal my leads.”  Let me explain how this strategy works:

Let’s say that you invest in Chicago surrounding areas.  You have a real estate website where sellers can contact you to use your services.  However, you have found that there is a significant amount of people who contact you that want to sell their homes in other areas in Illinois or even other states.  Since you only invest in Chicago surrounding areas, you have to turn these people away.

What if you contacted other real estate investors who have websites and invest in those other areas?  What if you created a joint venture with them?  What if you told them that you can send them some leads for their areas and for every lead you send them or for every house they buy, you get something in return.  Now, if you get paid for this, make sure you obey any and all laws.

Editor's Choice

For professionals and business owners, time is scarce, yet it should be clear by now that blogging offers such a strong return that it should not be ignored. So what’s the solution? How is it possible for a busy professional to work blogging into an already crazy schedule? Here are a few tips:

Tip one: Just post once or twice a week

It’s been said that posting every day is great for search rankings. It’s true that more is better if you’re shooting for the best search rankings possible. However, search rankings are only one of many ways to benefit from blogging. And not posting every day does not detract from any of those other benefits. It also does not remove all search ranking benefits. Many, many successful bloggers only post once or twice a week. Post every day if you like and can maintain that type of schedule. However, don’t think about it in black and white. If you can only post once a week or so, there is still a lot of good you can do with a blog. Not being able to post something new every day is not a reason to not start a blog for your business.

Real Estate Investing Basics

The human brainIf you’ve read through a couple of Real Estate Investing books, purchased a course or two, and/or frequently read Real Estate websites, then you’re more than familiar with the typical life events that create motivated sellers of Real Estate.

Some of the events that create motivated sellers are:

  • Loss of a loved one
  • Job Transfer
  • Loss of a job
  • Two mortgages
  • Tenant troubles
  • House Vacant
  • Divorce
  • House won’t sell

There is nothing wrong with marketing directly to people who own property and are experiencing one or more of the above events.  However, chances are you will be amongst many other Real Estate Investors doing the same.  To stay ahead of the pack, you have to use some additional methods.  Use the right side of your brain and let your imagination go.

Real Estate Marketing

You’ve probably heard about how having lots of backlinks can give you a huge advantage over your competition on the internet, right?  You’ve probably heard that commenting on blogs, forums and social media sites can give you some really good “Google link juice.”

But do you know how to utilize this strategy effectively?  If not, then you are in for a treat.

In today’s post, I am going to talk about SEO.  Now, I realize that search engine optimization is not for everyone and can be a long, enduring, tedious and hard work.  Yes, I said work.  SEO constantly changes, especially because of our friends over at Google.  They like to keep us on our toes.  Every once in a while, they’ll change their algorithm and if you are not playing the SEO game the right way and doing some blackhat stuff, your site will most likely drop in the rankings.

But that’s a whole other discussion.  Today I want to tell you about a strategy that will help you rank high in Google.  Now, since you are already using the internet, and going to different blogs, forums and social media sites, you should utilize this strategy for your business. Newbies to blogging can learn from these 77 mistakes new bloggers make.

In this post, I am going to focus on blog commenting.  Let’s get right into it.  First, you need to follow couple of common sense rules.

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