I need some input on good door knocking do's and dont's. Even on how to start out, what do I say, how do I approach them, and how do I get past the sick butterflies in my stomach (and how long does that last?)? :oops: . I am looking at door knocking for foreclosures and approaching people who are having problems with code enforcement (if this info helps).
It takes a very special personality to door knock. If you get discouraged easily or have soft skin and take doors slammed in your face personally, I would suggest another option.
I am not the type to door knock, although I have done it. I just don't like it one bit.
I started off with, "Hi, I was looking at the foreclosure property down the street and wondered if you could tell me anything about it. _____________ Do you know of anyone in this neighborhood who is wanting to sell, because I am eager to buy right away."
Edited: 06/26/2010 at 07:43AM
Will Barnard, Barnard Enterprises, Inc. E-Mail: info@barnardenterprises.com Website:http://www.barnardenterprises.com info@barnardenterprises.com
I may have some who disagree with me, but I would strongly recommend against knocking on doors of pre-foreclosures. You are guaranteed to get some hostile responses at some point, and possibly put yourself in harms way from angry/desparate people.
I would stick with a multi-pronged marketing approach (direct mail/postcards, recurring newspaper/pennysaver ads, signs, networking, etc.), and leave the door-knocking to the vaccuum salesmen.
Get creative. I have a friend that sometimes writes up an offer (with an inspection contingency) and either mails it or puts it in the front door of a homeowner who won't respond to mailers... Obviously you want to be fairly sure the house is a great deal ahead of time, but it sure amps up the response rate.
I think Owen's suggestion of placing a written offer on the door is a great idea. Mailers can be very costly and only work with repetition which in return takes money and time.
Edited: 06/26/2010 at 07:43AM
Will Barnard, Barnard Enterprises, Inc. E-Mail: info@barnardenterprises.com Website:http://www.barnardenterprises.com info@barnardenterprises.com
I like these ideas much better. I thought that if I were in the situation of the homeowner, I really wouldn't want people knocking on my door, but the idea of actually giving a written offer would work really well for me. Thanks Will and Owen.
I don't think I'm special, but I sure don't mind knocking on doors.
I'll admit I thought I was going to throw up on the 1st person who answered the door....Thank god no one answered the door for like the first 2 weeks.................thats how long it took me to realize knocking on doors in the middle of the day was dumb!
Once I started going M-F 3pm-6pm.......and 8pm in the long summer days is when I started getting face to face with homeowners.
I've got some amazing deals from door knocking!!
most of my multi short sale deals were from door knocking and then contracting not only that property but all their other rentals that were going into foreclosure as well.....
I know some advise against it, but I would have to agree, knocking and follow up mailers or vice versa is/are good ideas
Door knocking is going to appeal to some and not to others. Just as mailers or any other approach. The trick is being consistent. In this business you can't just try an approach and then change and try another. If you are consistent, then you will get results. After that, it's all contingent if you can close.
I saw on your profile you mentioned door knocking about the same I had mentioned above.
I agree with different strokes for different folks, some people are passive some are aggressive and it doesn't mean 1 is better than the other.
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Melissa, there were some other suggestions made in the previous posts that may fit your personality as a passive person, I think the most important thing you should take from this is what has also been mentioned which is consistency will pay off, keep us informed as you progress.
I've never door knocked but I've read you should do the following:
1. Don't wear perfume
2. Don't show up in a mercedes or a nice car
3. Dress casual (I take it as business casual)
4. No sunglasses or hats. Let them see your eyes.
5. Don't use the word the word "foreclosure". Instead phrase it as their "situation".
6. A man and women door knocking is okay, but it should never be two men door knocking.
Again, just what I have read. I prefer direct mailing over door knocking, but door knocking is cheaper. You can make mistakes door knocking, but if you mess up the leads with direct mailing you're out a few hundred bucks.
Yeah it must be a local thing...that sun stays out a little longer in the summer...love it. I really miss door knocking. I don't do it nearly enough since just about everything is a Short. I still go knock in a few zip codes from time to time.
For those that are going to go door-to-door then do it with some confidence and know what you are talking about. You have to know you are there to help. You are going to help the homeowner as well as help yourself.
If you believe in what you are saying, then so will the person you are saying it to. I had a coach that always said "there's nothing to it but to do it." You can't teach experience.
Melissa,
Door knocking is a great way to start, especially if you're low on cash. However, I have found its possible to cover a lot more ground if you also combine that with phone calls and direct mail. Use the many online sources to research phone numbers and start small with the direct mail until you've found what works for you. And oh yes, be prepared to find yourself face to face with some abrasive people. Just keep in mind they aren't mad at you, they're mad at the situation they've found themselves in. Start off the conversation with the attitude of trying to make a friend by finding something you may have in common and then open your ears. You'll be surprised when they finally open up.
I have a real good friend that door knocks. He doesn't go after a specific list he just hits entire areas where he wants to buy homes. He approaches the door and will ask if the home owners knows if anyone in the area is thinking about selling there home. Neighbor's know the problems of other neighbors as he says.
One thing that has happened recently as the cops were called on him as someone going door to door. The cops told him he needed a solicitation permit.
Well he beat that idea to death with the police. They put him in back of the squad car. The next day he went to see the local chief and sherrif dept along with county attorney and seen that he did not break any law.
So what ever you do out there just be careful. I like some people prefer to direct mail. But if I did door knock I would hire it out.
You are better off leaving them a note or writing them an informal handwritten letter that is very quick and to the point. You may run into folks who are offended, embarassed, or feel threatened that you are approaching them at their home.
Consider that the homeowner may not want anyone else knowing (including family that lives in the house. e.g. older children) what's going on. Be discreet.