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Posted over 11 years ago

Our Crowdfunding Network Is Growing Part 19

Today is the day we spike the football in the end zone. 1122 Linden funded today in exactly 24 days. We raised around $25k/day during the raise paying a 10% preferred return to our investors with a targeted 18% overall return. My hope is to have another deal on iFunding soon to see if we can have similar success.

We're set for a soft launch of our new capital website on around April 4th. The PR folks are working on copy and the site designer is finishing up some items. Our bios have been overhauled and profile cleanup with be coming soon. The site should eventually integrate with some of our crowdfunding portals in some fashion and we're still toying with the idea of starting our own portal.

I was invited to be a panelist at the crowdfunding event in Austin in April and I still hope to participate in the Harvard Business School events coming up. Getting the word out about our new fund will be a top priority over the next 6 or so months.

We have pretty solid movement with Fundrise and I hope to have a test the waters piece on their site for 1124 Linden in the coming 6 or so weeks. We had a nice call last week and have made very good progress since their new securities attorney has been involved. Our network is now at 115 investors and $8.3M in about 3 months of effort on the site. I have some sales folks that we're working with that will be reaching out to more investors to try to get more traffic to our network. Right now we're probably averaging about a new investor a day to the network, which will add up over time.

Overall we're making very good progress and I hope to sustain the momentum we've built up over the rest of 2014. My goal is to have our new fund fully developed and have robust investor intake processes by the end of the year. Our PR machine and marketing systems should all be well oiled machines by the end of the year if we do our jobs correctly. Hopefully we'll get some nice word of mouth advertising from our happy and growing investor base as well.


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