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BlogsThe Language of LuxuryReal Estate Agent Personal Branding: Test Market

Posted over 16 years ago

Real Estate Agent Personal Branding: Test Market

Part 7: Test Market

This is part seven of our blog series entitled: Real Estate Agent Personal Branding: Learning form American Idol. It is a fun and easy way to learn the principles of personal branding. You do not have to be an Idol fan to enjoy!

Jordin Sparks 2007 American Idol

One method of discovering the balance between commercial success and artistic integrity is test marketing. Determine what is needed and wanted by your audience. Then find a way to deliver just that, but in your own inimitable way. To be able to say, “I did it my way” is extremely satisfying. This is the sweet spot of commercial success in any field: Not compromising and still winning it all.

In the case of real estate personal branding your audience...Read More

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