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Posted about 12 years ago

Unused Leads Can Be A Profit Center

It doesn't matter how skilled of an investor you are or what business models you're working, the reality is that real estate investing is a numbers game.  

For most of my coaching clients across the U.S. the average one is closing 1 out of 10 seller offers that they make.  Now, as you get really good and your marketing gets very targeted you can start to see 1 out of 7, but the average is 1 out of 10. 

This means, there are 9 people you are going to talk to and make an offer to that are going to say no and choose another option for selling.  Usually something more traditional, like doing a FSBO or selling through a Realtor.

Taking the time to establish a relationship with a good Realtor and making an arrangement where they buy your "unused" leads is just smart and profitable business. It's a great way to offset the cost of your marketing especially if you're new and just getting started.

What are you doing with your unused leads? Turn them into a profit center. Read this article to see the opportunity . . .

http://www.inman.com/2014/08/12/1-in-3-agents-and-...


Comments (1)

  1. Very good idea!