Whuffie...Yep you heard me Whuffie
Whuffie? Yep you heard me Whuffie……And I am not talking about the sound a dog makes. Tara Hunt, the author of The Whuffie Factor, shows you how to build your social capitol in the digital world. This book shows you how much marketing to your customer has changed. Facebook used to be a “social” network to connect with old friends and colleagues. Now companies like Coca Cola, Southwest Airlines and McDonald’s have fan pages on Facebook. Smaller start up companies have built their business through social capitol. Threadless.com has more “Whuffie” then it knows what to do with. Blooming artists can upload their t-shirt designs and the online community votes for their favorite! If you are looking for a great book on building your social capitol I suggest reading The Whuffie Factor!
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