How to sell a property in Florida today.

The techniques and the approach of selling a home in today’s challenging Florida real estate market is not much different than in any other market.  Selling townhomes, condos,   luxury properties, golf course properties, lake or ocean front properties with all kinds of amenities, the number one criteria is always pricing. A seller needs to understand there are only so many buyers buying a $5M property and a $3M property or a $100,000 property and any real estate agent can tell you how many buyers there were at whatever price range over a given period of time. If there were only 5 buyers per month over the past 6 months for a $500,000 property and there are 20 homes for $500,000 for sale in your immediate market area, as the seller you have to understand there is only a 25% chance you will get one of these buyers. Great pricing will not only bring in buyers to look at your home, but they will bid up your property if the pricing is attractive. However, besides pricing there are other important criteria and that is the location. You can have a great property in a bad location and while it eventually will sell for a price, location is always the primary factor in the consideration for pricing.  I have seen a tear down property in a great location being offered and sold for millions of dollars while a luxury type property in a not so great location will only fetch a much smaller amount. Pricing a property is more an art than a science.  The #1 criteria is to get an unbiased pricing input from a professional and experienced real estate agent, an agent who knows the area, an agent who is part of a professional luxury type professional organization who can market the property once it is priced and ready to be put in the MLS. Once a price is established and before the property is placed on the market there is nothing more important than a great curb appeal. You cannot move your property from a busy street to a quiet cul-de-sac but you can make your property very appealing from the outside so when a buyer drives by your property, the appearance is so inviting and so irresistible the buyer will make sure it is on their list and may overlook the mediocre location.

Here are the 10 most important factors which are selling a property.

1. Pricing
2. Location
3. Curb Appeal
4. Inside, clutter free
5. Remove any personal pictures
6. Staging – making appealing to a buyer
7. Marketing to agents
8. Marketing to buyers
9. Internet exposure
10. Video presentation

If you are ready to list or buy a home please caome to my website www.greaterOrlandoHomes.com