Eugene Agoh

I'm Eugene Agoh — Director of Marketing at Dynasty Real Estate & Property Solutions and Founder of REIRank, a digital marketing agency built exclusively for real estate investors, wholesalers, and cash home buying companies. With 16 years in digital marketing across SEO, Google Ads, Meta Ads, content strategy, and online business building, I specialize in one thing at REIRank: helping REI operators build motivated seller lead generation systems that produce predictable deal flow, reduce cost per lead, and create measurable marketing ROI. Most marketing agencies don't understand the REI business model. They don't know housing ad compliance rules on Meta, how distressed sellers search before they're ready to call, how to track a lead from first click to closed deal, or how to build the city and situation page architecture that actually ranks in competitive local markets. I built REIRank from the inside — running the full marketing operation for a real cash buying company in Northwest Indiana and the Chicago Southland before ever taking on a client. Every system we build has been tested with real money in a real market against real competition. Real results we've produced: Reduced blended CPL from $194 to $57 across all channels for a Northwest Indiana cash buyer. Generated 70 motivated seller leads from SEO alone in a single month on a fresh domain. Produced a 7.51X return on total marketing investment. Ranked a brand new domain and had the first organic lead come in by week three. What I help investors with: Local SEO and city page strategy that ranks for motivated seller searches in competitive markets. Google Ads campaign builds and management that cut CPL dramatically through proper keyword structure, dedicated landing pages, and conversion tracking. Meta Ads campaigns targeting distressed seller audiences with situation-specific creative and Conversions API integration. Full-funnel marketing systems connecting every channel to CRM attribution so you know exactly which campaigns produce closed deals — not just leads. What makes REIRank different: We don't treat motivated seller marketing like any other local business marketing. The compliance requirements, the search behavior of distressed sellers, the landing page architecture, the CRM integration, the attribution model — every piece is built specifically for how the REI business model works. General agencies apply general solutions. We apply systems built for your exact model. Who I work with: Cash home buying companies looking to reduce their cost per lead and build a consistent organic pipeline alongside their paid campaigns. Wholesalers who want to stop depending entirely on cold calling and direct mail and build an inbound marketing system. REI operators in competitive local markets who are ready to invest in marketing infrastructure that compounds over time. I post regularly on BiggerPockets about: Motivated seller SEO strategy. Google Ads and Meta Ads for cash buyers. City and situation page architecture. CRM and lead attribution. Marketing systems that produce predictable deal flow. Real numbers from real campaigns — not theory. If you're an investor or wholesaler who wants to build a marketing engine that actually produces deals — connect with me here or visit reirank.com.