Wesley Portegies

Founder of PurelyREI, and a self-managing landlord myself. I've built and sold a few companies over the years (most recently in pharma), then got into rentals and hit the same wall everyone does — the numbers get messy fast, and that mess quietly caps your growth. PurelyREI is what I built to fix it: a real team keeping your books accurate, plus AI (we call it Dr. Cashflow) that tells you what those numbers actually mean — which unit's carrying the portfolio, where cash is leaking, where there's room to grow rents. Clean books are just the foundation; the point is growing cash flow. Happy to talk shop on process, LLC and account structure, or the eternal question of whether you're actually profitable.