A little about me - Landlord / Software Engineer / PropTech tinkerer

A little about me - Landlord / Software Engineer / PropTech tinkerer

Investor · LA| NYC | Johannesburg, South Africa · Member since 2017 · 6 posts · 1 vote

Hey everyone 

I’ve been a part-time landlord and small investor for a few years now — started with a duplex, then a couple of single-family rentals in [your market or city].

My background is actually in software development (React + Node + Supabase stack). I’ve always loved automating boring stuff, and property management gives you plenty of that 😅

One thing that constantly frustrated me was writing and formatting listings for different platforms — Zillow, MLS, Facebook, Craigslist. It felt like the same copy-paste exercise every time.

So, as a side project, I built a free tool that:

  • Lets you upload a few photos (phone pics work fine)

  • Uses AI to enhance lighting + sharpness

  • Auto-writes a professional listing description

  • Exports to multiple formats (Zillow XML, MLS JSON, printable flyer, CSV)

No signup or paywall — I originally made it just to speed up my own process, but I’ve been sharing it around to see if other landlords find it useful too.

👉 keyway.homes/free-listing-tool

What I’m curious about:

  • How do you all handle writing listings efficiently?

  • Hows your PMS? Does it suck or is it great?

  • Do you use any automation tools for property marketing?

  • Would you want something like this to integrate with Propertyware, Buildium, or AppFolio?

I’m not trying to sell anything — just building tools that make my own landlord life easier, and hoping to learn what others do better.

Appreciate any feedback, and looking forward to connecting with more tech-minded investors here!

— Gabriel
Landlord / Software Engineer / PropTech tinkerer

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  • Investor · LA| NYC | Johannesburg, South Africa · Member since 2017 · 6 posts · 1 vote
    11mo

    Thanks for reading!

    My next idea is to let it auto-generate a short “marketing blurb” for Facebook or Zillow ads.

    If anyone here has thoughts on what would make that genuinely useful for day-to-day investors, I’d love to hear it.

    • Kody SmithPro Member
      Rental Property Investor · San Jose, CA · Member since 2024 · 23 posts · 16 votes
      11mo
      Quote from @Gabriel Leavell:

      Thanks for reading!

      My next idea is to let it auto-generate a short “marketing blurb” for Facebook or Zillow ads.

      If anyone here has thoughts on what would make that genuinely useful for day-to-day investors, I’d love to hear it.


       hi, i was just doing market research on exactly this.

      i have a live prototype of both of these already... but am debating on scraping it... lots of competition already.... perhaps you and i can brainstorm less crowded spaces to dominate? 


      background: 

      Staff SWE - Tech Lead at stubhub, coursera, and clorox

      lets find the blue ocean idea :)

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