When investors ask, "How do you find deals in this market?" the answer is usually the same:

1. Define your acquisition criteria.
   • Target market
   • Property type
   • Buy box
   • Minimum acceptable return
2. Build consistent lead generation channels.
   • Direct mail
   • Cold calling
   • Door knocking
   • Expired listings
3. Develop a process for working expired listings.
   • Understand why the property failed to sell
   • Identify seller motivation
   • Offer a solution that aligns with their current situation
4. Study traditional lead sources.
   • Agent referrals
   • Online inquiries
   • Direct response marketing
   • Networking and relationship-based opportunities
5. Track activity metrics.
   • Calls made
   • Conversations held
   • Appointments set
   • Offers submitted
   • Contracts signed

Most investors overestimate strategy and underestimate volume and consistency.

The key question isn't whether deals exist.

The key question is: How many focused hours per day are you dedicating to lead generation and follow-up?

Deal flow is often a direct result of activity level and process execution.